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Google to purchase Digg for $200m?

updated 12:35 am EDT, Wed July 23, 2008

Google wants Digg

Google is allegedly interested in Digg again, this time to the tune of $200 million, despite numerous denials from executives at either company. TechCrunch writes that while neither Google or Digg would comment on the matter, but inside sources say that the deal, which is in its final negotiations, would see the latter company absorbed into Google's News properties. Interest in Digg has run hot and cold with Google over the past six months.

Digg currently sees the majority of its revenue coming from a three-year advertising deal with Microsoft. If Google's purchase would go through, Microsoft's deal with Digg would be null and void.

by MacNN Staff




  1. coldfusion1970

    Joined: Dec 1969



    I'm torn as i really love digg as it is, but if Google can enhance it, then i would be all in favour of them taking over.

  1. kdogg73

    Joined: Dec 1969



    How does a bunch of uneducated teenagers posting random rants about news worth $200M?

  1. WiseWeasel

    Joined: Dec 1969



    Don't believe rumors from Techcrunch; those guys have an accuracy rate lower than just about anyone...

  1. chelsel

    Joined: Dec 1969


    sounds good to me

    Digg is a great idea poorly executed. There is too much of an inner circle promoting articles from the same folks all the time. It's a very biased news service. I'd welcome a company like Google coming in and cleaning it up.

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