macnn
07/21/2008, 7:05pm, EDT
Monday, July 21st
Apple posts best K-12, Higher Ed quarter
After posting its best July quarter, showing success in retail, international markets, and overall revenue, Apple said it had an excellent quarter with education as well, seeing 25-percent growth overall. The growth led Apple to call it its best ever, and noted that both Kindergarten to Grade 12 and Higher Education markets saw unprecedented increases, bringing them to all time highs. The increases are credited to Apple's most generous Back To School promotion yet.
Apple is offering students a $299 rebate to use towards an iPod of their choosing when purchasing a Mac, including the highly-desired iPod touch. Students could obtain an 8GB Touch for free, or elect to take $299 off a 16GB or 32GB model. They could also opt for the less-expensive 8GB iPod nano.
Filed under: education, Investor, industry, Apple
Other story tags: market
, 
, 6
, 
, 
, 
, 
, 
Top
subscribe to comments
for this article
Unfortunately...
Apple views the K-12 market as a cash cow. However, that is changing, especially in California. Unless Apple is willing to provide their products to the K-12 market at substantially reduced prices, they are going to find themselves displaced by the EeePC and Linux very quickly over the next few years.
ha ha
your kidding right?
Edubuntu...
http://www.ubuntu.com/products/WhatIsUbuntu/edubuntu
and yet the stock
goes belly up once again.
Nano?!?
If there are any students who actually opt for the "less-expensive 8GB iPod nano" and as they go "back to school," then I think we assess the efficacy of "No Child Left Behind."
Edubuntu
As an educator Edubuntu looks good, but I wonder if any school districts would use it on Macs that they already have?