updated 10:00 am EDT, Fri June 20, 2008
Samsung Soul 1m Sales
Over one million units of Samsung's Soul designer phone have sold since it went on sale a month ago, the company says. Although limited to just Europe for its initial launch, the device has been one of the most popular phones in recent weeks and has sold better in this early stage than the iPhone managed in the first quarter of the year, when Apple sold 1.7 million units in three months.
The UK alone was responsible for more than a quarter of the Soul's sales for the month, according to the Korean company, with about 280,000 phones trading hands. Germany also had a disproportionately large number of sales at 150,000.
Despite its origins, the Soul has yet to be launched in Korea and is just now coming to KTF and SK Telecom in the country. China, Russia, and several smaller southeast Asian countries will also have access to the device.
The Soul is unusual in the market and is matched primarily by the LG Venus in its unusual use of a touchscreen in place of a conventional directional pad; the format lets applications change controls on the fly without the expense and size of using a touchscreen for the main display.