toggle

AAPL Stock: 111.78 ( -0.87 )

Printed from http://www.macnn.com

Apple takes 63rd out of 600 best companies

updated 12:25 am EDT, Fri June 6, 2008

Apple takes 63rd place

A private New York-based research and consulting firm, Reputation Institute, recently compiled a list of the 600 largest companies with the best reputations, with Apple taking the 63rd spot, ahead of Microsoft at 137th place. Forbes reports that the electronics manufacturer went up 1.71 points from 73.71 a year ago, to 75.42 in the 2008 "Pulse" score, more than 11 points ahead of the global average. Clinching the top three spots were Japanese care manufacturer Toyota, search giant Google, and Swedish home furnishing company IKEA.

The results of the study came from 60,000 respondents during February and March, with 150,000 companies supplying ratings on 1000 companies in 27 countries. Respondents were limited in choice to domestic companies, while the firm's measurement system reflects performance based on annual revenue and gross domestic product. Reputation Institute felt the survey would have been too heavily biased to the US had it chosen highest annual revenue as its deciding factor.




by MacNN Staff

POST TOOLS:

TAGS :

toggle

Comments

  1. dimmer

    Joined: Dec 1969

    0

    So...

    "Japanese care manufacturer Toyota"

    ... that's where all the happy endings are coming from.

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

MacNN Sponsor

Recent Reviews

Dell AD211 Bluetooth speaker

For all of the high-priced, over-engineered Bluetooth speakers in the electronics market, there is still room for mass-market solution ...

VisionTek 128GB USB Pocket SSD

USB flash drives dealt the death blow to both the floppy and Zip drives. While still faster than either of the old removable media, sp ...

Kodak PixPro SL10 Smart Lens Camera

Smartphone imagery still widely varies. Large Megapixel counts don't make for a good image, and the optics in some devices are lackin ...

toggle

Most Commented