WWDC banners tout OSX Leopard at Moscone
updated 06:00 pm EDT, Thu June 5, 2008
WWDC banners at Moscone
As the World Wide Developers Conference ramps up in San Francisco, banners are appearing at Moscone West, touting "OS X Leopard: The world's most advanced operating system". While the statement appears simple, it is curious to note the absence of the word "Mac" before OS X Leopard, since Apple does not usually mince words when it comes to its brands. The WWDC begins with Steve Jobs' keynote on June 9th, and is expected to be the launch platform for the 3G iPhone, and many other software-related announcements. [via Crunch Gear]







Mac Elite
Joined: Oct 2000
no poking fun
The lack of the "Mac" moniker makes sense to me as the iPhone runs OS X but it's not a Mac. I suspect it's an attempt to make devs realise that if they're developing for the Mac, they're actually developing for OS X and can therefore produce apps for the iPhone too.What I find more intriguing is that they're not poking fun at Redmond this year - I wonder if they're taking a more sombre approach to things these days.