updated 09:10 am EDT, Thu May 1, 2008
Apple has confirmed earlier reports and announced that starting this week, at least some movies are being released on the iTunes Store the same day as their retail DVD launch; previously, intentional delays on the part of studios blocked iTunes sales until weeks after DVD shipment. Deals have been secured with most major studios, including Disney, Lionsgate, Warner Bros., Paramount, Universal, Sony and 20th Century Fox. Also included are Image Entertainment and First Look Studios. Some other studios remain absent, notably MGM.
Also notable is that the deal applies only to purchases, not rentals, an aspect Apple has been pushing intensely in light of the revised Apple TV. Initial releases concurrent between iTunes and DVD are said to include American Gangster and The Diving Bell and the Butterfly.