AAPL Stock: 110.38 ( + 0.8 )

Printed from

Apple's Web traffic grows 13 percent

updated 04:40 pm EDT, Tue April 22, 2008

Apple's Web traffic

According to new data from Nielsen Online, Web traffic to the Apple Inc's sites collectivly grew 13 percent year over year in the first quarter of 2008, from a three-month average monthly unique audience of 42.9 million to 48.4 million. Total minutes spent on the site grew 12 percent year over year, from 9.4 billion in Q1 2007 to 10.5 billion in Q1 2008, while total purchases at The Apple Store grew 32 percent month over month, from 322,000 purchases in January 2008 to 424,000 purchases in February 2008. iTunes, Apple Store and QuickTime were the top three fastest growing Apple Computer Web channels year over year in Q1 2008

Meanwhile, Nielsen Mobile reports iTunes had 2.9 million unique visitors per month over mobile phones in Q4 2007. iTunes users averaged 9.0 visits at 10 minutes per visit in December. Much of that traffic comes from iPhones, which accounted for 0.5 percent of the embedded US handset market in Q4 2007.

by MacNN Staff



Login Here

Not a member of the MacNN forums? Register now for free.


Network Headlines

Follow us on Facebook


Most Popular


Recent Reviews

Polk Hinge Wireless headphones

Polk, a company well-established in the audio market, recently released a new set of headphones aimed at the lifestyle market. The Hin ...

Blue Yeti Studio

Despite being very familiar with Blue Microphones' lower-end products -- we've long recommended the company's Snowball line of mics ...

ZTE Spro 2 Smart Projector

Home theaters are becoming more and more accessible these days, but maybe you've been a bit wary about buying a home projector. And h ...


Most Commented