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AAPL Stock: 502.21 ( 0 )

RBC: Strong post holiday sales diminish iPhone stock

updated 07:55 pm EDT, Thu April 3, 2008

RBC on iPhone stock levels


As Apple's stock of iPhones grows increasingly thin – an issue that reportedly initially surfaced in the company's New York retail stores – RBC Capital theorizes the shortage to be representative of unanticipated strong post-holiday sales of the device. According to Tech Trader Daily, analyst Mike Abramsky claims that a predicted slowdown should have occurred after the holiday season, but sales remained strong, which leaves Apple short-handed with its allegedly ramped down production scale.

"Rather than from component shortages or ahead of a 3G launch, Apple may have under-estimated post-holiday demand on expectations of a [calendar] Q1 sales slowdown, which never materialized." Writes Abramsky. "Apple and investors have struggled to forecast iPhone demand, including the impact of unlocked phones and seasonality."

Abramsky says that the supply problem – while somewhat of an ego booster for Apple – will need to be addressed, to avoid buyer and channel disruption, especially with the rumored 3G version looming on the horizon.


by MacNN Staff

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Comments

  1. danviento

    Fresh-Faced Recruit

    Joined: Dec 2005

    0

    Just in time...

    ...for an iPhone revision update. Let's see larger storage capacities and 3G ppl. Not too long before 4G as well (700MHz band).

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