03/26/2008, 9:20am, EDT
Wednesday, March 26th
Gartner: Apple ordering massive 3G iPhone numbers
Apple may have already lined up the production of millions of next-generation iPhones, according to a Gartner analyst. Ken Dulaney says that based on talk he has heard from Asian sources, he believes Apple has placed an order for 10 million updated iPhones, equipped with 3G broadband. These may not even count towards the 10 million in unit sales Apple hopes to achieve within 2008; the suggestion is that Apple will reach its target based on sales of first-generation iPhones alone.
Dulaney speculates that the 3G iPhone may surmount battery concerns, expressed by the likes of Apple CEO Steve Jobs, by switching to an OLED (organic LED) display. This may not only result in less power consumption, but reduce the thickness of the phone even further. Dulaney further comments that Apple may have strong incentive to switch to 3G technology as soon as possible, as the iPhone did not do as well as expected in Europe. Unlike the United States, many European countries have had widespread 3G networks for years.
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Every phone has it. Why not the iPhone?
The whole point of a hands free earpiece is safety, right? Why must I screw around with the phone if I (heaven forbid) need to make a call while in the car?
And while we're at it-- lets make the iPhone's bluetooth capabilities a tad more than the current minimal.
Apple has already fugured out that charge more than $499 is a bad idea. Just like you see their new laptops coming out never really change in base price.
I think we've seen the future of iPhone pricing. $499 for the top end model. $399 for the lower end. It is not going to deviate much from that in the future...maybe go down a little bit but not for at least 18 months. 64GB can't be fit into a $499 model and maintain Apple's profit margins expectations right now.
Voice dialing is sure to come with iPhone 2.0 firmware. How can it be left out when there is so much demand for it.
Then I could see Apple trying to cater to the price-sensitive by using the old model for which R&D has now been paid and such and lowering the 16gb existing version to $249. That gets them to a much lower price point then they are at now, and they could even use the 8gb version at $199 to really spur some sales.
Sure free phones are nice (we all know they are not really free, but anways) but when you look at the cost of the whole package, especially for an iPhone, I think $199 could be a sweet place to be. Of course those in areas that have good 3G coverage and have been demanding it would have the newest generation at Apple's usual margins, but everyone else could grab the best phone out there for a price the market can handle.