Apple reveals European retail expansion plans
updated 11:05 am EST, Wed March 5, 2008
Apple reveals retail plan
Apple's retail director Ron Johnson yesterday confirmed the opening of two Italian store locations during the shareholder meeting in Cupertino yesterday. According to SetteB.IT, Johnson said there would be two retail locations opening in Milan within the next year. The first location would be behind the Duomo or between Corso Vittorio Emanuele and Via Montenapoleone, the second in the Corso Buenos Aires.
Johnson also said that the central store would be "much more" costly than even the Manhattan location, featuring the giant glass cube. He also briefly mentioned possibilities for other European stores, listing Munich, Germany as another potential site.
Macworld reports Apple is also coming to Covent Garden in London, taking over a space formerly held by the Rock Garden. The location be approximately 25,000 square feet, 3000 square feet less than the recently renovated Regent Street location.
Fresh-Faced Recruit
Joined: Apr 2007
This was not said.
Maybe it was said later in the day, but there were no mentions of future retail stores in Europe yesterday. Only in response to the woman from Wyoming, did Ron say that as Apple performs better in all markets, it would allow for Apple to expand into markets like Wyoming, Idaho, etc