updated 07:20 pm EST, Mon March 3, 2008
Apple fails to deliver
Apple promised the world in mid-January that 1,000 iTunes movie rentals would arrive at the company's iTunes Store by the end of February, but those rentals were still missing in action on the last day of last month. Macworld quotes Apple's statement during the Macworld Expo in San Francisco earlier this year: "iTunes Movie Rentals launches today and will offer over 1,000 titles by the end of February, including over 100 titles in stunning high definition video with 5.1 Dolby Digital surround sound which users can rent directly from their widescreen TV using Apple TV."
The Cupertino-based company nearly achieved its promise of 100 HD movie rentals, with iTunes high-definition movie rentals totaling 91 on February 29th. Choosing 'All Movies' on an Apple TV however revealed just 351 titles for rent on the same date, while only 378 titles appeared when selecting 'All Rentals.'
"Happy as I am with the selection of movies I can currently rent from my Apple TV or computer, I'm hoping that, similar to the iPhone SDK, Apple's other February promise becomes reality in early March," Macworld's Christopher Breen wrote.