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02/28/2008, 12:30am, EST

Thursday, February 28th

Apple airs new iPod touch TV ad

Although not yet available on Apple's website, Apple on Wednesday night released a new iPod touch commercial, touting its recently updated WiFi mobile device. Premiering on American Idol during US primetime, the ad features nearly a dozen iPod touch devices laying on a wooden tabletop, with one user showcasing various Touch features (internet, mail, maps, and video playback) using Apple's patented gestures to the lyrics "I don't want know what I want I'm looking for, but I know I want to look some more." The commercial ends showing several hands grabbing each iPod touch and a blank table showing with the "Everybody touch" caption.


Filed under: iPod
Other story tags: iPod touch, TV commercial

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JeffLass
The Lie/Lay Trap
0
02/28, 5:08am, EST
"devices LAYING on a wooden tabletop"? What were they laying ... eggs? The correct expression is, of course, "devices LYING on a wooden tabletop" ...
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macjockey
in an attempt to…
0
02/28, 8:24am, EST
in an attempt to try and bring back sales interest
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trenchcoat77
more lie/lay
0
02/28, 8:42am, EST
To further differentiate, the correct grammar would be "President Bush lying in the White House, and President Clinton laying in the White House."
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macjockey
re: more lie/lay
0
02/28, 9:05am, EST
it wasn't President Clinton that was doing the "laying".

And President George Bush never lied. Or was that George Washington?
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pt123
advertising
0
02/28, 9:57am, EST
It is odd that people will complain about commercials interrupting their show yet will go out and watch an apple commercial.
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tman
Get the Lyrics straight!
0
02/28, 11:09am, EST
The lyrics aren't "I don't want know what I want I'm looking for, but I know I want to look some more." If you listen, the lyrics are "I don't know what I'm looking for, but I know that I just want to look some more." Let's get it straight. LOL. Could we please at least proof the articles.
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UberFu
@pt123
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02/28, 12:08pm, EST
Hell yeah!

@tman

No_ MacNN has no sense of quality check_ I guess anybody can pay a few bucks for hosting and slap a website onto the internet - add in a few paid ads and call themselves a viable news source_
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UberFu
and MacNN
0
02/28, 12:12pm, EST
the commercial is on the Apple Site - all you have to do is goto the iPod Touch page and it's there_

It was there earlier than this posting too_ You might want to add in an [update] function to your news posting - so when the status of these things change - you can change too!

http://www.apple.com/itunes/
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testudo
uberfu
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02/28, 1:21pm, EST
And why exactly do people spend so much time criticizing MacNN's editorial capabilities, yet keep coming back for more. Just because it is a mac site, doesn't mean you have to show it the same fanaticism and devotion you choose to show Apple.
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trenchcoat77
fanaticism?
0
02/28, 2:42pm, EST
And yet testudo keeps coming back here harping and whining about nearly everything. Who exactly is the fanatic here?
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