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Apple airs new iPod touch TV ad

updated 12:30 am EST, Thu February 28, 2008

New iPod touch TV ad


Although not yet available on Apple's website, Apple on Wednesday night released a new iPod touch commercial, touting its recently updated WiFi mobile device. Premiering on American Idol during US primetime, the ad features nearly a dozen iPod touch devices laying on a wooden tabletop, with one user showcasing various Touch features (internet, mail, maps, and video playback) using Apple's patented gestures to the lyrics "I don't want know what I want I'm looking for, but I know I want to look some more." The commercial ends showing several hands grabbing each iPod touch and a blank table showing with the "Everybody touch" caption.


by MacNN Staff

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TAGS :

 iPod, iPod touch, TV commercial

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  1. JeffLass

    Fresh-Faced Recruit

    Joined: Jun 2007

    +1
    02/28, 05:08am | report spam | Reply |

    The Lie/Lay Trap

    "devices LAYING on a wooden tabletop"? What were they laying ... eggs? The correct expression is, of course, "devices LYING on a wooden tabletop" ...

  1. macjockey

    Fresh-Faced Recruit

    Joined: Jun 2004

    +1
    02/28, 08:24am | report spam | Reply |

    in an attempt to…

    in an attempt to try and bring back sales interest

  1. trenchcoat77

    Fresh-Faced Recruit

    Joined: Aug 2003

    -1
    02/28, 08:42am | report spam | Reply |

    more lie/lay

    To further differentiate, the correct grammar would be "President Bush lying in the White House, and President Clinton laying in the White House."

  1. macjockey

    Fresh-Faced Recruit

    Joined: Jun 2004

    -1
    02/28, 09:05am | report spam | Reply |

    re: more lie/lay

    it wasn't President Clinton that was doing the "laying".

    And President George Bush never lied. Or was that George Washington?

  1. pt123

    Fresh-Faced Recruit

    Joined: Sep 2007

    0
    02/28, 09:57am | report spam | Reply |

    advertising

    It is odd that people will complain about commercials interrupting their show yet will go out and watch an apple commercial.

  1. tman

    Fresh-Faced Recruit

    Joined: Sep 2007

    0
    02/28, 11:09am | report spam | Reply |

    Get the Lyrics straight!

    The lyrics aren't "I don't want know what I want I'm looking for, but I know I want to look some more." If you listen, the lyrics are "I don't know what I'm looking for, but I know that I just want to look some more." Let's get it straight. LOL. Could we please at least proof the articles.

  1. UberFu

    Fresh-Faced Recruit

    Joined: Oct 2002

    0
    02/28, 12:08pm | report spam | Reply |

    @pt123

    h*** yeah!

    @tman

    No_ MacNN has no sense of quality check_ I guess anybody can pay a few bucks for hosting and slap a website onto the internet - add in a few paid ads and call themselves a viable news source_

  1. UberFu

    Fresh-Faced Recruit

    Joined: Oct 2002

    0
    02/28, 12:12pm | report spam | Reply |

    and MacNN

    the commercial is on the Apple Site - all you have to do is goto the iPod Touch page and it's there_

    It was there earlier than this posting too_ You might want to add in an [update] function to your news posting - so when the status of these things change - you can change too!

    http://www.apple.com/itunes/

  1. testudo

    Fresh-Faced Recruit

    Joined: Aug 2001

    0
    02/28, 01:21pm | report spam | Reply |

    uberfu

    And why exactly do people spend so much time criticizing MacNN's editorial capabilities, yet keep coming back for more. Just because it is a mac site, doesn't mean you have to show it the same fanaticism and devotion you choose to show Apple.

  1. trenchcoat77

    Fresh-Faced Recruit

    Joined: Aug 2003

    0
    02/28, 02:42pm | report spam | Reply |

    fanaticism?

    And yet testudo keeps coming back here harping and whining about nearly everything. Who exactly is the fanatic here?

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