'The Great Thing' iPhone ad surfaces

updated 08:55 am EST, Fri February 8, 2008

'Great Thing' iPhone ad

Just two days after having published its Facebook and KBB spots, Apple has added a third new TV commercial for the iPhone, entitled "The Great Thing." The ad promotes the value of having a mobile web browser, and suggests things like checking ski trails while still on the hill, browsing for restaurants when hunger strikes, or changing an airline schedule on a whim. All of the webpages viewed are set in the context of a vacation to Aspen, Colorado.