macnn
12/19/2007, 9:40am, EST
Wednesday, December 19th
Apple planning Upper West Side NYC store
One of Apple's 40 new retail stores planned for 2008 will be another New York City shop, according to reports. Following the recent opening of its third (and largest) Manhattan retail store earlier this month, the company is intending to tear down and rebuild a storefront at 1981 Broadway, on the northwest corner of West 67th Street; the current building is an 8,500 square-foot Victoria's Secret, and was at one point the site of the Cineplex Odeon Regency Theater. Victoria's Secret parent company Limited Brands has reportedly been attempting to sublease the space for some time.
Apple is rumored to have been interested in the real estate as far back as two years ago, but is said to have become distracted while attempting to build its flagship Fifth Avenue store. Rent in the new area is estimated to cost approximately $275 to $300 per square foot.
When Apple completes its new store, it will be the company's fifth in the New York City area: aside from Fifth Avenue, there are also SoHo, 14th Street and Staten Island outlets. The concentration of Apple Stores in New York City is unique, dwarfed only by the number in the Bay Area in California, within close reach of Apple's headquarters.
Filed under: Apple
Other story tags: retail, apple store, NYC
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Keep them coming, Apple!
As opposed to the other three stores, this is not a "place to be seen" kind of neighborhood. "Trendy" it is NOT. BUT, if you want folks in the arts or those associated with Columbia, this is a place for a lot more "serious," better educated folks. No tourist crowd like the other three, but I gotta think, more serious people. IF it really opens, after the first bloom, I'd bet you they will find more sales per customer visit than the other stores... which Do attract a lot of gawkers and tourists.
All in all, an excellent location.
The closest Apple store is at least 3 hours away. Apple needs to fill this gap. There's only a very small computer shop that sells Apple computers. We have a Best Buy but they don't have the Apple store within a store there.
This area has an excellent mall in a great location (directly off an interstate, next to an airport and hotels). It gets a large amount of traffic and has some big name retailers.
Please Apple... Put an Apple store in Roanoke, VA.
That being said I want a Brooklyn store!!!