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http://www.macnn.com/articles/07/10/22/apple.second.with.students/

Apple No. 2 behind Dell in student PC survey

updated 03:25 pm EDT, Mon October 22, 2007

 

Apple second with students


SurveyU.com recently surveyed one thousand students about which computer they relied on for their schoolwork. According to the survey, Dell is the most popular, with Apple coming in second, but the results show that Apple is poised to take first place. With 23 percent of the vote, Apple is ten points behind Dell, but maintains a seven point lead on the next runner-up, Hewlett-Packard, even when taking into account the PC manufacturer's daughter companies -- Compaq and VooDoo. Apple has a large lead, however, in the other polled statistics, with 44 percent of students saying their next machine would be an Apple, and more than 80 percent of Apple users bought their computers through the company's student program. Dell took second place in those particular categories, with only 21 percent saying that they would subsequently by a Dell and 30 percent saying their purchased their computer through the student discount program. respectively.

One of the things that Apple and Dell have going for them, according to the survey, is a well-designed student purchase program, whereas the other manufacturers -- HP, Acer, Toshiba, Sony, and all of their subsidiaries -- lack a solid program.

SurveyU.com found that a typical US college student spends an average of $1290, and that the students were biased towards cost-effective, consumer-grade laptops, with four out of five students owning a portable computer versus a desktop model.

Apple's "secret" weapon in the race to be number one in education rests on the shoulders of the venerable iPod, SurveyU.com discovers. Thanks to the recent iPod promotion -- where students who bought a new Mac would receive a iPod nano -- Apple has gained a lot of market share and only stands to gain more, according to statistics. This, together with iTunes U and the newly announced "Beyond Campus", has shown how deeply committed Apple is to the collective student body.



by MacNN Staff

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Comments

  1. Horsepoo!!!

    Banned

    Joined: Jun 2003

    0

    Hook'em...

    Hook'em while they're young.

  1. dagamer34

    Fresh-Faced Recruit

    Joined: Apr 2007

    0

    Yep

    Yep, would definitely agree. Bought a MacBook Pro 6 months ago and never looked back.

  1. testudo

    Forum Regular

    Joined: Aug 2001

    0

    Wow...

    but if you look at it as an OS thing, Apple has 23% to 77% for everything else....

  1. Will53

    Fresh-Faced Recruit

    Joined: Jan 2006

    0

    the future

    To all who still maintain services which are Windows-only, take a peep into the future:)

  1. robttwo

    Fresh-Faced Recruit

    Joined: Nov 2005

    0

    Correlation

    Would be interesting to see these results correlated to things like GPA, major, etc.

    All the ones I see with a Dell are gamer losers who have an XBox down their pants as well.

    Doofuses.

  1. testudo

    Forum Regular

    Joined: Aug 2001

    0

    Re: correlation

    Would be interesting to see these results correlated to things like GPA, major, etc.

    All the ones I see with a Dell are gamer losers who have an XBox down their pants as well.

    Doofuses.


    Talk about your standard Mac-elitism. "Oh, I bet all the people who own Dells are the ones with a 670 SAT score, make the Delta House look like a Mensa group, and can't walk and chew gum at the same time!"

    Or maybe they're cost-conscious people who want a 16" laptop that doesn't cost $2000, or have programs that require windows to run and don't want to have to spend even more money to get those to run (and considering that Apple's "solution" is only beta and will no longer be supported when 10.5 comes out).

    But, yeah, it can't be any of that. It has to be that they're just ignorant slobs.

  1. Flying Meat

    Junior Member

    Joined: Jan 2007

    0

    oooo. student editors?

    "...saying that they would subsequently by a Dell and 30 percent saying their purchased their computer through ..."

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