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Apple invite confirms Sept 5th special event

updated 07:35 pm EDT, Tue August 28, 2007

Apple's Sept 5th event

Apple has confirmed that it will hold a special event on September 5, where it is expected to introduce new versions of its iPods. While many of the rumors continue circulate, Apple last week threatened several sites with legal action after images of an updated iPod nano line surfaced. Industry watchers said that the threats were an implicit validation of the images and products. In an invite sent to select media outlets, the company used the tagline 'The beat goes on' and touted its familiar silhouetted iTunes dancer on its Coverflow.

The event is scheduled at the Moscone West venue in San Francisco on September 5, 2007 at 10:00 a.m.

Apple's use of the "The beat goes on" tagline has brought speculation that the company may be ready to make announcement about Beatles music on iTunes. AppleInsider says the line may be borrowed from the trailing line of The Beatles' final press release, which was issued by Apple Records on April 10, 1970, following the band's split.

"Spring is here and Leeds play Chelsea tomorrow and Ringo and John and George and Paul are alive and well and full of hope. The world is still spinning and so are we and so are you," the Beatles announced in their release. "When the spinning stops -- that'll be the time to worry, not before. Until then, the Beatles are alive and well and the beat goes on, the beat goes on."

In the past few months, three of the four members of the Beatles have reached agreements to put their music on iTunes--with the most recent digital distribution agreement announced on Tuesday for Ringo Starr's music.



Apple's iPhone, featuring integrated iPod functions, was the first iPod device to feature Coverflow--which the company brought to iTunes 7 earlier in the year.

The special event, just in time for the busy holiday shopping season, coincides with the nearing end of its back-to-school promo that offers students (and other education customers) a free iPod with purchase of any Mac through September 16th. Many believe Apple has used this promotion--this year and in the past--to help clear inventory of the current-generation iPods at the end of their product cycles.

 
Previous Comments

My predictions

08/28, 08:09pm reply

* Full screen iPods with Cover Flow, iPhone-like interface...but no WiFi.

* Steve Jobs pokes fun at the "leaked" images, stating the Ives and he would never create something like that.

I won't go out on a limb about flash-based full sized iPods, or what an updated nano will be like, but I do expect new nanos.

jimothy

Fresh-Faced Recruit

Joined: Sep 2000

0

YES!

08/28, 08:16pm reply

Bring on a touch-screen iPod Apple!!! I will buy mine that day!!! I have the money now!

G4_Kessel

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Joined: Jan 2003

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look closely...

08/28, 09:33pm reply

the coverflow art is right after "Beastie Boys" which would imply quite clearly that the Beatles would be next in Alpha order.

schwachs

Moderator

Joined: Oct 2002

0

or madonna

08/28, 10:35pm reply

The name of her new single is "The Beat Goes On." Just saying, she could be the special guest.

dennisobell

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Joined: May 2002

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I agree with Beatles

08/28, 10:47pm reply

I agree with The Beatles being next in line. Cover Flow normally puts album covers by artist. Plus, I kept telling my friends earlier today about how iTunes now has McCartney's, Lennon's and now Starr's solo music collections. Did the other two have solo material?

ramcosca

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Joined: Mar 2007

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Re: look closely

08/28, 10:48pm reply

Yeah, but Jack Johnson is two albums away, and it looks like some album starting with "KE-A" is two albums before, so really, it could be anything...

testudo

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Joined: Aug 2001

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Read whole article!

08/28, 10:49pm reply

"Spring is here and Leeds play Chelsea tomorrow and Ringo and John and George and Paul are alive and well and full of hope. The world is still spinning and so are we and so are you," the Beatles announced in their release. "When the spinning stops -- that'll be the time to worry, not before. Until then, the Beatles are alive and well and the beat goes on, the beat goes on."

I skipped this, it seems. The Beatles, all right.

ramcosca

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Joined: Mar 2007

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I had the money...

08/29, 01:23am reply

to buy a new 6G iPod Touch yesterday, but with Apple's rapidly diminishing stock price I'll have to wait for the stock to go up again. It should be back up by Sept. 5th, however.

Constable Odo

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Joined: Aug 2007

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Other two?

08/29, 04:47am reply

Err Ramcosca, which other two? George Harrison is the only Beatle not mentioned and he had some good solo albums well worth getting.

Geordiekeith

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Joined: Aug 2003

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No video iPods ever!

08/29, 07:02am reply

...do you remember this quote from Mr Jobs back a few years ago...?

Perhaps he should be a politician?! :)

bobolicious

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Joined: Aug 2002

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