updated 05:40 pm EDT, Thu June 14, 2007
Bebo works to axe piracy
Following this week's deal with Apple to bring iTunes to its social network, Bebo today announced its partnership with Audible Magic, a provider of content recognition technology designed to ensure all artists and the half million bands on Bebo have complete control over their music. Using Audible Magic's content identification and digital fingerprinting technology, Bebo aims to instantly identify unauthorized copyrighted content and remove it from its site. "Bebo Music was established to enable people to build direct relationships with the artists they love, and to enable these artists to make money from their art," said Michael Birch, CEO & founder, Bebo. "With Audible Magic we ensure that artists and the labels that represent them are the only ones who decide which songs they give away for free and which not."