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Apple, Google at WWDC: .Mac, partnership?

updated 07:20 pm EDT, Fri June 8, 2007

Google/Apple partnership

Pundits are speculating that Apple and Google will former a deeper partnership during next week's Worldwide Developer Conference (WWDC) in San Francisco. Specifically, Apple may look for a way to bring Google apps to .Mac customers -- a notion supported strongly by the fact that Apple hinted at the recent D5 "All Things Digital" conference that .Mac is due for an overhaul. The companies have long pointed to the fact that they share a common competitor -- Microsoft -- as an impetus for expanded alliance.

Essentially, the partnership boils down to this: Apple knows user interface design, and has exceptional expertise in knowing how to deliver comfortable, straightforward means of interaction with systems. Google has the raw horsepower of a nationwide super data center, the speed, and user-base that could really benefit from a touch of Apple's interaction magic.

A Wired News blog poster writes "Cloud computing is the hot new thing in the world of technology right now; Apple is a complete laggard; and it knows it needs to fix it. Apple makes beautiful hardware, but it hasn't improved on .Mac, its cloud based storage offering, in years. You get 1GB of storage on .Mac for $100. That's laughable in an era where you can get double that for nothing. Meanwhile, Google runs cloud based hardware and software better and cheaper than anyone in the world right now. How does it make money? By getting as many people as possible looking at advertising alongside search and other various software offerings. Imagine all the traffic from the following: You buy a Mac and you automatically get a free Google account."

Meanwhile, an InfoWorld article speculates on some specific technology tie-ins: Google spreadsheet joining Apple's Pages and Keynote; iWork as a caching front end for Google Docs and Spreadsheets; a Leopard virtual machine that functions like Parallels in Coherence mode booting from a Google hosting OS.




by MacNN Staff

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Comments

  1. rspress

    Joined: Dec 1969

    0

    Not!

    I see Apple dumping dotmac. They really do nothing for dotmac members anymore and often dotmac members can get better stuff for free from places like Google. I see Apple making their software sync with google products to mimic the functions of dotmac so Apple can dump the service they are putting little effort into. Many third parties are already doing this and Apple still has not delivered the dotmac dashboard widgets they promised two years ago.

  1. glypht

    Joined: Dec 1969

    0

    Deal of the century!

    "You buy a Mac and you automatically get a free Google account."

    Wow, an elusive, rare, expensive Google account for free and all I have to do is buy a $1000 computer? Where do I sign?

  1. Peter Bonte

    Joined: Dec 1969

    0

    .Mac

    .Mac flat out failed and partnering with Google is a good move.

  1. macbones

    Joined: Dec 1969

    0

    .mac

    We enjoy .mac quite a lot. It's worth $69/ year not to subject myself to ads. .Mac my not be a fantastic successs, but my guess is it doesn't eat much and dumping it altogether would anoy at least 10% of the installed base.

    Going with Google is an interesting alliance.

  1. kenspi

    Joined: Dec 1969

    0

    69? 99.

    "It's worth $69/ year not to subject myself to ads."

    Too bad they charge $99/year. $69 is the 1st year promo, but only when you buy a Mac. Even at $69 its not worth it. .Mac was free when it first came out, and all we got was an email account and free iDisk.

    My company gets a corporate discount on Apple products, and .Mac was recently removed from that program. I decided to get an account last year when I upgraded my Mac. I had it until last month, and decided not to renew. The only thing I sort of miss is iDisk, but I'm not losing sleep over it. gDisk gets me online storage through Google, though its not quite as elegant.

  1. nerd

    Joined: Dec 1969

    0

    .mac

    I like it. You can find it on ebay for around $70 and if I remember right my girlfriend got her upgrade form Amazon last year for the same price.

    I'm do agree that they need to update the features but I'll keep getting it for mail. .mac allows me to check my email on my MacBook via IMAP and then when I get home I check it via POP, removing messages from the server at that time.

    With gmail any mail you check via the web won't get downloaded the next time you check it via POP until you go reset it in the preferences. I haven't checked this lately but that's the way it used to be.

  1. Salsa

    Joined: Dec 1969

    0

    What does this mean?

    "...a Leopard virtual machine that functions like Parallels in Coherence mode booting from a Google hosting OS..."

    Is that good?

  1. testudo

    Joined: Dec 1969

    0

    Wow!

    Specifically, Apple may look for a way to bring Google apps to .Mac customers

    That would be great! Because, otherwise, you'd have to go to all that trouble of going to Google's site to use them!

  1. Meovv

    Joined: Dec 1969

    0

    make it free again

    dotmac should be free for users who pay for a copy of Mac OS X or buy a new mac. That way, Apple may actually make more money since more people may pay for their Mac OS X upgrades as opposed to pirating it. Dotmac is basically en email account and a small storage (1GB), too small for being useful for backups at least and too slow for anything. Then Apple has added some poorly implemented, often bizarre, functions such as Groups instead of including obvious features such as iCal calendars accessible from the web. In the beginning of dotmac, members got free bonus software but nowadays that only happens towards the end of august which is the time where most users decide whether to renew or not.

  1. sailin74

    Joined: Dec 1969

    0

    .Mac

    I like my .Mac account. I know it isn't the most cost effective means to get the capabilities provided, but I like the integration. I like being able to auto sync across my desktop and laptop for current or long term files, transparently.

    The website capabilities for someone that doesn't want to deal with the details of a website are also nice. If I just want to put up some photos for family, it's fairly painless.

    For the average user, it's a great way to get capability and ease of use. For the Pro user, they should be doing better.

    I use dot mac because it removes a layer of BS between me and getting things done, just like OS X does.

    8.25$ a month for tight integration, is worth it to me. But I keep an eye out for the discounted boxes during the year, and mine is more like 6$, either way.

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