Special-run Simpsons Xbox 360 revealed

Microsoft today adopted a similar exclusivity approach to the Xbox 360 that it has taken with its Zune player. The Xbox 360 Simpsons edition is a special version of the company's standard $399 console meant only to commemorate the upcoming animated movie. In contrast to previous promos with the console, the limited run will color the entire system: the whole shell, as well as the wireless gamepad, will ship in the cartoon's characteristic yellow; the main unit will also have strategically placed art to recall the movie, Microsoft says.

The console is otherwise idential to the stock $399 system, which includes a 20GB hard drive as well as a component AV cable and an Xbox Live headset. Much like the majority of the Zune's special editions, however, the Simpsons Xbox will only be available as one of 100 units available through a contest to be revealed soon on the official Xbox website.