RealPIX camera targets real-estate agents

Although real-estate agencies are increasingly hiring pro photographers, a new self-named camera from RealPIX should simplify the process for agents who do take photos themselves. The key difference is the camera's lens, which is far wider than most at 22mm, allowing better coverage of rooms and exteriors. The lens also has an extremely wide maximum aperture of f/2.0, which helps reduce ambient light blur by enabling faster shutter speeds.

The camera does however make sacrifices to reach its $299 price point: image size is limited to 640x480 (0.3 megapixels), and it only has access to an onboard flash, albeit one more powerful than in most compacts. The most critical issue may ironically be the lens, whose fixed length means that it cannot zoom in on details, nor zoom out further for the most cramped spaces. The camera begins shipping on July 10th.