02/24/2007, 9:10pm, EST
Saturday, February 24th
Apple ranks No. 18 in customer service report
USAA (insurance company), Four Seasons (hotels), Cadillac (automotive), Nordstrom's (retailer), and Wegmen's (supermarket) were ranked as the top 5, respectively.
Apple scored a C- in its "process" score, a reflection of its return policies or reservation procedures, but received a B+ in the 'people' category, which reflects the friendliness of customer service representatives, their expertise, and other aspects of the experience. According to the report, the people score was weighted at 63 percent and the process score at 37 percent.
Nearly 60 percent of people surveyed said that they would recommend the brand. Apple also benefited from being the leader in its in industry, as the scores include bonus points for the top 3 vendors in each industry. No other PC vendors were among the top 25, which was published in this week's issue of BusinessWeek.
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Finally my refurb iPod fried it's HD, and again Apple had it resovled in 4 days.
I've never paid them a cent (except the Applecare policy I bought for my MBP after all of this happened).
By contrast a friend of mine had a faulty xBox 360. He called MS 3 times before they even agreed to fix it (they intially claimed the problem was outside the warrenty - He had to YELL, I kid you not - to get them to even fix it). then they were going to make him ship it at HIS expense. Another few calls convinced them to send him a box (he brought my glowing Apple experience into the mix - which seemed to placate them). Naturally it took MS a MONTH and a HALF to get him the Box, and finally the pick-up date for the box (i.e. when the UPS was guy was to pick up the package at his home) was mishandled and pushed back to day he wasn't home. It took another week just to ship the thing back.
In other words, I agree w/ Businessweek.
of course I will keep buying from them 'cause they make awesome products but yes, they need to work on the customer support aspects of their business.
-c
as for timtheus... I have nothing but praise for Apple's support team. I had a first gen MBP fry it's logic board, I called Apple, they next-dayed the box, which was next-dayed back to their support center. The center had it fixed OVERNIGHT and back to me within two within 48 hours. Total time w/o my MBP, 5 days. I then had the dreaded "battery swelling" issue OUTSIDE the 90 day phone support period I called them anyway, amd they had me cross-ship my old battery free-of charge, and I had a new one in 3 days.
Finally my refurb iPod fried it's HD, and again Apple had it resovled in 4 days.
I've never paid them a cent (except the Applecare policy I bought for my MBP after all of this happened).
My problem with talking of support is that you shouldn't need to call them. With Apple, it used to be the case (I never had a problem with a mac before I got my iBook G3 and its three different motherboards). You've got a new laptop, and already you've had two separate problems with it. Man, I can't decide if the UPS guys who keep stealing mine are doing me a favor or not.
I guess this is why Apple doesn't offer a better warranty. It'll cost them too much.
Apple - the king of the "extended repair program".
is it only "elite" hardware since there's no low end model? does the fact that dell sells a $600 laptop make their hi end models just high end but not "elite"?
my experience, well, what does it matter? everybody's got a story to tell and no one person is going to summarize a whole company. now if there are post after post after post of good/bad expereinces, then...
For the record, both machines are performing super, and I have never had to call for service on any of them (yet).
The moral of the story is. though, I feel Apple charges far too much for AppleCare. My G3 Wallstreet was used for 8 years without ever requiring service and I still have a 'bought demo' PowerBook 3400c in use as we speak.
Just my 2˘ worth.