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AOL pushes Music Now users to Napster

updated 11:25 am EST, Fri January 12, 2007

Music Now to close

AOL today revealed that it is forsaking its Music Now online music store, sending the company's existing 350,000 subscribers to Napster. Napster -- one of Apple's primary competitors in the digital music industry -- has agreed to maintain pricing and other aspects of the AOL users' service until the changeover is complete in the next two months. While AOL gave no exact reason for the change, the company in late summer of last year said it was exiting the paid content business, switching instead to a free ad-sponsored model after bleeding large numbers of subscribers to its core internet access. AOL only launched Music Now in mid-2006, but the adoption of AOL customers may have a dramatic impact on Napster's influence in online music downloads, according to Electronista. The company recently reveled in unusual success among non-iTunes stores, jumping by nearly 50,000 subscribers at the end of 2006 to reach a total of 566,000. The AOL deal will see Napster's total user base jump by over 60 percent.




by MacNN Staff

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  1. bigpoppa206

    Joined: Dec 1969

    0

    Ding dong

    another witch is dead!

  1. elroth

    Joined: Dec 1969

    0

    good luck

    A word of warning to monthly music subsribers: your company can quit the music business. Then what? AOL sends their subscribers to Napster, who will "maintain pricing and other aspects of the AOL users' service until the changeover is complete in the next two months."

    Then what? Raise prices? If you don't like it, quit your subscription. Oops - there goes all your music.

  1. fritzw1957

    Joined: Dec 1969

    0

    Losers...

    Everybody loses with a subscription based model. True that the DRM model used by Apple's iTunes Music Store is a royal PITA, but you can ALWAYS burn a CD-RW of your DRM'd content and then just reimport the track back into your library -- and guess what? No DRM on the track! Erasing the CD-RW is way cheaper than blowing up a standard CD-R that's never to be used again. Look for a utility called "DRM Dumpster" on VersionTracker -- it's basically an AppleScript Studio app that does all of the above. Works well for a collection of songs, but be prepared to spend some time while it works. Got hundreds of songs? Do it MANUALLY!

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