Haier at CES today announced that it will partner with AOL to launch a new media player that it hopes will break away from the software limitations of current players and provide a clear rival to Apple's dominating iPod. Dubbed the SmartScreens Media Device, the player uses an iPod-influenced menu system but is Linux-based, allowing for relatively easy changes to the software by developers and owners. Haier touts Wi-Fi as the player's true appeal, versus Microsoft's Zune player with Wi-Fi that is limited to local sharing. The SmartScreens device connects to a wireless network to access internet services from AOL, allowing any user to stream internet radio for free while enabling users to purchase songs and other content directly from the handheld. Bluetooth functionality also adds the option of playing music through wireless headphones or speakers, according to Electronista. The company's plan to launch the new player alongside a new AOL service in the second or third quarter of 2007 for an unknown price.