AAPL Stock: 118.3 ( + 0.49 )

Printed from

Zune sales drop from second to fifth place

updated 12:45 pm EST, Tue December 5, 2006

Zune drops from 2nd place

Though the Zune initially made a healthy debut as the second-best selling digital audio player, it fell to fifth place in its second week, says Dow Jones. Citing an analyst with the marketing firm NPD Group, Jones notes that Zune sales dropped to 2.1 percent in the week ending November 25th, ranking alongside a player sold by Disney. The Apple iPod, conversely, continued to dominate at 39.4 percent, while SanDisk's market share followed in close pursuit at 39.3. Creative Labs and Memorex occupied the third and fourth places. However dire these results may seem for Microsoft, NPD analyst Stephen Baker cautions that the second week was the difficult Thanksgiving period, and that unit production was kept up where most companies would falter.

by MacNN Staff




Login Here

Not a member of the MacNN forums? Register now for free.


Network Headlines

Follow us on Facebook


Most Popular


Recent Reviews

Ultimate Ears Megaboom Bluetooth Speaker

Ultimate Ears (now owned by Logitech) has found great success in the marketplace with its "Boom" series of Bluetooth speakers, a mod ...

Kinivo URBN Premium Bluetooth Headphones

We love music, and we're willing to bet that you do, too. If you're like us, you probably spend a good portion of your time wearing ...

Jamstik+ MIDI Controller

For a long time the MIDI world has been dominated by keyboard-inspired controllers. Times are changing however, and we are slowly star ...


Most Commented