Zune ranks No. 2 behind iPod
updated 03:35 pm EST, Wed November 29, 2006
Zune zooms to No. 2
Despite recent negative press about Microsoft's new media player, it is now ranked No. 2 behind rival Apple's iPod, according to statistics released by the NPD Group today. The San Francisco Chronicle reports that the Zune has "supplanted SanDisk's Sansa for the distant No. 2 spot, claiming nine percent of unit sales and 13 percent of the total dollar share during its first week on store shelves. (Note: The dollar share is higher because the Zune sells for $250 each, compared with other MP3 players, which sell for less). The iPod remains No. 1 with 63 percent of unit sales and 72.5 percent of the dollar share." Earlier this week, another blog post said that the Zune reinforced Microsoft's dorky image, saying that the company made mistakes in marketing, feature planning, and pricing, while another analyst noted that 75 percent of retail clerks recommend the iPod and only 8 percent recommend the Zune (and others have never heard of it).
Fresh-Faced Recruit
Joined: Sep 2000
Behind the times
Seems unlikely to be current as for the last 3-4 days it has floated between 61st and 96th on the Amazon sellers list. It was in the top 20-30 on the first couple of days but now it seems to be behind almost every other apple/sandisk/creative offering. They could have been here in the 1st week but not likely since then.