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Apple changing its iTunes pricing tune?

updated 09:55 pm EST, Mon November 20, 2006

Changing iTunes pricing?

Apple may be looking for ways to encourage sales of digital albums and is reportedly working with the record labels to reimburse buyers of digital singles who subsequently buy the entire album. CNET reports that Apple is trying to solve this purchasing dilemma, which discourages customers and reduces overall sales for the record industry. "So not only are you not getting your tunes, but the music industry is leaving some money on the table," according to the report. "Supposedly, iTunes customers may soon be able to buy the album and get credit for any single tracks they have bought. The report also sayd that Apple has already been showing more flexibility when it comes to album pricing, by selling some albums for $7.99 and $5.99, less than Apple's flat-pricing of $9.99.

by MacNN Staff





  1. LouZer

    Joined: Dec 1969



    I heard this last week....

  1. chadpengar

    Joined: Dec 1969


    long had flexible album

    Apple iTMS has long had flexible album pricing if the number of singles on it was less than 10 and sometimes if a really large number they have had higher prices.

  1. Elektrix

    Joined: Dec 1969


    I hope this happens

    I've ended up being "bitten" by this a few times, where I buy a track or two from an artist and find that I like it enough to want the whole album. Usually I don't mind just eating that extra dollar or two, but if there could be a way to get the rest of the album cheaper or get some sort of credit back for previous songs you buy from the album, that would be pretty cool.

  1. cvbcvb

    Joined: Dec 1969


    iTunes 25 Song Code

    A 25 Song Code is only valid for individual songs - so... here’s what I sent off to Apple back in 3/06...

    I have to ask, and logically speaking, if an album has 10 tracks and I purchase, individually, each of the 10 tracks, haven't I then purchased the album?

    If so, why not allow me to receive the album bonuses? That makes sense to me and seems perfectly reasonable - doesn't that make sense to you?


    CVB ------- Dear CVB,

    Thank you for your continued patience.

    Please note that the bonus material for this album is eligible to people who purchase the album as a package only. Since you used song credits to purchase each song individually, I am unable to grant you the bonus material for the package promotion. I apologize for any inconvenience this may have caused you.

    Thank you for being an iTunes Music Store customer. We appreciate your business.


    Sarah The iTunes Music Store team

  1. Terrin

    Joined: Dec 1969


    Makes Sense

    I can see Apple's perspective on this one. You acquired the whole album using credits, probably because you could not buy the album using the credits. The bonus material on albums is to encourage people to buy the album, which you did not do. If the credits you received were free, Apple's position makes even that more sense.

  1. Imageman

    Joined: Dec 1969


    Spell Checker

    Man with all the new web technologies out there, and this new macnn web site, you would think that the people that created this site, (which is slow btw) would use a spell checker api framework.

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