updated 10:55 am EST, Mon November 13, 2006
Zune Marketplace vs. iTMS
Microsoft has announced that users will be able to re-download files from the Zune Marketplace -- its online store for digital media content -- to a certain extent at no extra cost. Users can download songs and videos up to five times past the initial point of purchase, according to Electronista, which should ensure that users are able to receive desired content in the event of a download failure or loss of an existing copy. Microsoft is addressing one of the key complaints customers have with Apple's iTunes Music Store, which allows one-time downloads with a few rare exceptions. Apple customers have historically resorted to speaking with Apple technical support to secure second copies of purchased content from iTunes, and Microsoft is hoping to gain ground on Apple by improving on this aspect of digital purchases.