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http://www.macnn.com/articles/06/11/08/mac.guy.leaves.apple.ads/

"Mac guy" leaves Apple's Get a Mac ads

updated 06:10 pm EST, Wed November 8, 2006

 

"Mac guy" leaves Apple ads


A new report claims that ads from Apple's "Get a Mac" campaign will no longer feature the "Mac guy," actor Justin Long. Despite Apple's efforts to prepare a new batch of commercials, Long -- who starred in Dodgeball and Herbie: Fully Loaded -- is no longer taking part in the commercials, according to Radar Online, which confirmed the fact with a representative for the actor. "Every ad you see Justin in is for that previous time period only," the representative said. "There's no long-term deal with him. Justin's a movie star, not a commercial guy." Apple's other participants -- Phil Morrison and John Hodgman -- are returning to shoot more spots, as reportedly confirmed by Hodgman's representative.


by MacNN Staff

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  1. l008com

    Addicted to MacNN

    Joined: Jan 2000

    0
    11/08, 06:47pm | report spam | Reply |

    Umm

    Why is MacNN making it sound like Justin is leaving, but when you click the link, the site MacNN is getting this from is making it sound like Apple is ditching Justin? Spin?

    Also, in criticism of that other site, they make it sound like everyone hates the mac guy. This is the very first time I've heard anyone say anything negative about mac guy.

    I guess reality is whatever they want me to think.

  1. FastAMX79

    Junior Member

    Joined: Sep 2000

    0
    11/08, 06:57pm | report spam | Reply |

    mac guy

    there are lots of people who don't like the mac guy. PC AND Mac users alike. mostly due to the fact that his character seemed smug. Mac users were not happy with him because it put us into a bad light (lots of people say mac users are smug anyways...)

    but thats stuff i've read over the past few months. it will be intresting to see what ads they come up with next. im hoping for a side by side of how mac is better. show OS X in action or something!!

    maybe a wintel bogged down from spam while the mac gets the same task done faster, or maybe show off boot camp?

  1. dennisobell

    Fresh-Faced Recruit

    Joined: May 2002

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    11/08, 07:01pm | report spam | Reply |

    Slate

    There's a whole Slate article a couple of months old about how Hodgman comes off as funnier and more appealing in the ads than Long does, which only reinforces the stereotype of Mac users that they're self-involved hipsters and that PC users are more relatable.

    http://www.slate.com/id/2143810

    Hey, I'm a Mac guy, too. I'm just sayin'. This opinion is out there.

  1. pcarrington

    Fresh-Faced Recruit

    Joined: Sep 2000

    0
    11/08, 07:02pm | report spam | Reply |

    MacGuy

    Can you say, I find the ads offensive and bombastic (look it up) as well as flagrantly juvenile. No wonder, IT Departments don't take Mac seriously. No flamers please, I do, but 'they' don't. Grow up, Apple!!!!!!!!!!!!!!

  1. chulitomio

    Fresh-Faced Recruit

    Joined: May 2004

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    11/08, 07:10pm | report spam | Reply |

    wow

    he was in Herbie: Fully Loaded!

    He's a Mooooooovieeee Staaaaaaar!!

  1. van rijn

    Fresh-Faced Recruit

    Joined: Sep 2002

    0
    11/08, 07:19pm | report spam | Reply |

    yeah

    hes just being a d***. wants more money. more people see the ads than his "films".

  1. chadpengar

    Fresh-Faced Recruit

    Joined: Oct 2001

    0
    11/08, 07:20pm | report spam | Reply |

    who care about IT

    at the moment, Apple doesn't care about IT departments so who cares if IT departments don't like the ads. They are all a bunch of losers anyway. IT = I'm Thick. I've worked a bunch of places as a contract programmer and as an employee and the IT people usually don't have a clue on anything except their little corner of the building.

  1. Tomahawk

    Fresh-Faced Recruit

    Joined: Nov 2001

    0
    11/08, 07:28pm | report spam | Reply |

    Here's an idea

    Why not have the PC guy "Switch" and now show all the cool stuff he can do...

    Also, careful with the IT jokes, I'm in IT and trying to fight for the Macs every day...

  1. jerryfrit

    Fresh-Faced Recruit

    Joined: Feb 2004

    0
    11/08, 08:01pm | report spam | Reply |

    Another idea

    Replace him with the "Dude, you're getting a Dell" guy, who, it's explained, has come out of rehab.

  1. ibugv4

    Fresh-Faced Recruit

    Joined: Jun 2003

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    11/08, 08:17pm | report spam | Reply |

    mac users

    aren't smug, it's the overlyzealous ones that often align themselves with fancy german sports coupes that tick me off, and I work in Mac IT. I am SO glad to see this guy go. I didn't really like him in Herbie Fully Loaded (but I love the Herbie films, even if that tramp was the lead in Fully Loaded) and I was rather upset to see him in Apples ads. I hope they pick a mom next time, a woman should play the Mac role. Nurture, not discriminate.

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