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Greenpeace forced out of Mac Expo

updated 12:50 pm EDT, Thu October 26, 2006

Greenpeace shown the door

Greenpeace's 'Green my Apple' stall today was shut down at the start of MacExpo in London by event organizers who claim they received complaints from unnamed sources. Greenpeace set up the stall in an attempt to raise awareness about concerns over the use of toxic chemicals in Apple's products. The Greenpeace volunteers manning the stall were signing up Mac fans to challenge Apple to 'go green,' according to the organization. Flyers explaining the Green my Apple campaign were handed out to members of the public along with organic green apples. The volunteers have vowed to return to the expo tomorrow to continue the campaign.

"This reaction is totally over-the-top" said Iza Kruszewska, Greenpeace International campaigner at the expo. "Apple refuses to address our criticisms on their products, both for the recycling and for the use of harmful chemicals. Instead of hiding their head in the sand, Apple should be a world leader in the greening of the electronics industry, not lagging behind," Kruszewska added.

Greenpeace released an environmental report in late August rating Apple as a 2.7 out of 10 with low scores in almost all criteria -- which included the use of toxic chemicals, recycling, and quality of take-back programs.

"It's time for Apple to use clean components in all of its products and to provide a free take-back program to reuse and recycle its products wherever they are sold. We are challenging the world leader in design to also be a world leader in environmental innovation. We challenge Apple to have a product range on the market by 2007 which is free of the worst toxic chemicals," Kruszewska concluded.

by MacNN Staff




  1. suhail

    Joined: Dec 1969


    compared to who?

    Do they have some sort of a chart comparing Apple to other computer manufacturers, or is this just harrasment?

  1. notehead

    Joined: Dec 1969



    What a load of bullocks! I'd like to know what sort of complaints were being made. Greenpeace's point that Apple should be doing more to be "green" is entirely valid. Shutting them down is entirely ridiculous.

  1. ozoner

    Joined: Dec 1969


    Not Apple's show

    The show isn't run by Apple, it is run by some production company. As a veteran of FAR too many trade shows, I can guess that they were probably shut down for obstructing aisles or something like that. Usually the only thing that can get you kicked out of an exhibit like this is 1) doing business outside of your booth (obstructing aisles, public spaces, and access to a neighbor's booth), or 2) violating expo decency policies (p***, profanity, etc).

    It is all about money. These exhibitors paid LOTS of money to be on the floor (5K-30K or more just for the floor space) and having activity in a neighboring booth obstruct customer access to YOUR booth is a surefire way to tick people off.

    You can be reasonably sure that Apple didn't have anything to do with it - that would be a PR disaster.

  1. bobolicious

    Joined: Dec 1969


    DVD RW & DVD RAM...

    ...seem to be lower on Apple's support priority, which I have always wished were better (faster RW) or fully (RAM) supported, never having to send to landfill another write-only disc...

  1. jreades

    Joined: Dec 1969


    re: compared to who?

    Yes, they published a big report comparing all of the major vendors -- Dell, IBM/Lenovo, Gateway, Apple, etc. Apple does surprisingly badly... worse than everyone except one of the really cheap Asian manufacturers as I recall.

    Obviously, to some extent all of this kerfuffle can be taken with a grain of salt because Greenpeace clearly believes that Apple is the vendor that they can most likely pressure to change. They may well be right, Apple is the only vendor that really seems to care about more than just shipping a grey/black box and so it's actually kind of surprising that Jobs apparently doesn't give a cr*p (and has been quoted as saying something to that effect).

    I'm *hoping* that Apple is simply waiting pull one of their 'rabbit out of a hat' presentations -- get Greenpeace up there in a big surprise announcement that Apple is going carbon neutral and phasing out nasty chemicals from the manufacturing process and the motherboards. However, unless you take the time to write to Apple (Greenpeace makes this easy) then change will probably come later rather than sooner.


  1. AquaX

    Joined: Dec 1969


    as fakesteve would say

    those yelptards.

  1. christophersj

    Joined: Dec 1969



    Yes, as much of a Mac fan as I am, concern about toxicity is very valid.


  1. sehix

    Joined: Dec 1969


    maybe not so valid

    I've been involved with RoHS (removal of hazardous substances) engineering development at another major computer maker for the past couple of years. (Yes, we all knew it was coming, and it's taken a lot of work to switch over, as well as a lot of work to make the new materials and tech work.)

    Greenpeace is pushing this as much, if not more, for making political hay than that Apple is actually doing so much worse than anyone else in the market.

    They do seem to be annoyed that Apple hasn't rolled over and played dead, which almost worth it.

  1. ibugv4

    Joined: Dec 1969


    'why should i care?'

    Please NOTE: The comments expressed below are not my PERSONAL OPINION regarding Apple/Greenpeace, they are my social comment regarding the rest of the country I reside in.

    Speaking on behalf of the 70+% of the US buyers who have funded Apple since 2001 (ie the iPod boom), who cares if it's cheap and the waste isn't in my backyard? Seriously, who recycles anyway this is America we buy new not recycled or used.

    /end of social comment

  1. briandunning

    Joined: Dec 1969


    I'm so so sorry

    Anything that results in Greenpeace whackjobs being thrown into the street on their asses has my vote.

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