AAPL Stock: 111.81 ( + 2.31 )

Printed from

Bang & Olufsen officially debuts Serene phone

updated 05:05 pm EDT, Wed October 18, 2006

Bang & Olufsen Phone

Late Wednedsay, Bang & Olufsen announced the official launch of its first phone for North America. Named only the Serene, the Samsung-made phone is meant to recall classic rotary phones with its circular keypad and black finish. It also demonstrates the principle of "less is more," according to Bang & Olufsen: in contrast to the abundance of buttons on modern cell phones, the Serene has only a subtle directional pad to navigate its menus. Even so, the compact handset incorporates more recent technology such as Bluetooth and a camera. An aluminum hybrid docking station and charger ships with the phone as well. No official carriers or prices have been announced, though the company says it will sell the phone in its stores, giving interested buyers the option of buying an unlocked device instead of committing to a particular service.

by MacNN Staff




Login Here

Not a member of the MacNN forums? Register now for free.


Network Headlines

Follow us on Facebook


Most Popular


Recent Reviews

Polk Hinge Wireless headphones

Polk, a company well-established in the audio market, recently released a new set of headphones aimed at the lifestyle market. The Hin ...

Blue Yeti Studio

Despite being very familiar with Blue Microphones' lower-end products -- we've long recommended the company's Snowball line of mics ...

ZTE Spro 2 Smart Projector

Home theaters are becoming more and more accessible these days, but maybe you've been a bit wary about buying a home projector. And h ...


Most Commented