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Portables, retail, iPod drive Apple 4Q

updated 04:50 pm EDT, Wed October 18, 2006

Apple's 4Q by the numbers

Apple today posted a profit of $546 million on strong shipments of Mac portables and a very strong retail quarter. The company said that its overall Mac shipments increased by 30 percent over the year-ago quarter to 1.61 million and that its Mac sales from its own retail division increased by 60 percent from the year-ago quarter. The company saw an increase of 56 percent in portable sales from year ago quarter, while desktop sales rose by a meager 4 percent. The company had very strong Mac shipments in virtually all of its operating segments, except Japan, where it saw a 13 percent decrease in unit shipments from the year-ago quarter (iPod, though, helped it grow 28 percent in revenue from the year-ago quarter). The company saw a 23 percent increase in CPU sales from the year-ago quarter in the Americas and a strong 32 percent increase in Europe. iPod sales increased by 35 percent from the year ago quarter, but average selling price decreased.




by MacNN Staff

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  1. shmoolie

    Joined: Dec 1969

    0

    going out on a limb

    I'm going to go out on a limb and predict that any revisions coming down the pike for the stock options backdating will be minor (less than $25m total).

  1. zaghahzag

    Joined: Dec 1969

    0

    crappy desktop numbers

    wow, with the mac pro, apple still can't increase their desktop numbers. maybe it's time to sell a normal desktop machine for 1500$.

  1. Fast iBook

    Joined: Dec 1969

    0

    Keep in mind..

    Keep in mind, the upgrade cycle for apple is often slower or faster than apples' product update cycle. The video card in my 4 year old powermac G4 recently died, so i'll have to upgrade at some point soon. Most people would just buy a new video card, but if i did that i'd have to buy a new monitor and get rid fo my clear 17 inc hADC monitor. Not everyone can just pow get new stuff. That's not how their marketshare grows. Give it time.

  1. Guest

    Joined: Dec 1969

    0

    test comments by guest1

    test comments by guest1

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