updated 04:00 pm EDT, Mon October 16, 2006
Apple buys Silicon Color
Apple has acquired Silicon Color, the company responsible for producing FinalTouch color correction software. Apple will continue to honor maintenance agreements held by current Silicon Color customers until they expire, according to the company, and gains rights to all Silicon Color technology as well as its intellectual property. The announcement reads: "We are pleased to announce that all Silicon Color technology and intellectual property, including FinalTouch color correction software, was recently sold to Apple. Maintenance agreements held by current Silicon Color customers will be honored by Apple until they expire." Financial details about the acquisition were unavailable. Silicon Color caters to video professionals via its FinalTouch 2K, FinalTouch HD, and FinalTouch SD packages.
FinalTouch 2K is designed for the demanding needs of professional film colorists, offering direct support for 10-bit, log-encoded Cineon and DPX files without requiring time consuming conversion or proxy-generation steps. FinalTouch 2K is priced at $25,000. FinalTouch HD features tight Final Cut Pro integration via XML and direct support for QuickTime media while offering many of the same features as its larger sibling, FinalTouch 2K. FinalTouch HD is available for $5,000. FinalTouch SD is the latest product from Silicon Color, designed for the production facility that hasn't yet moved to high-definition. The software offers color correction for users working with DV-CAM, Digi-Beta, or any other SD format, and is available for $1,000.