Jobs talks iPod on its 5th anniversary
updated 11:45 pm EDT, Sun October 15, 2006
iPod 5th anniversary
Newsweek has posted an interview with Apple CEO Steve Jobs on the fifth anniversary of the iPod, which "changed Apple and the world." Jobs says simplicity and the iTunes software were keys to the success of the device, but that it won't likely loose its coolness anytime soon: "That's like saying you don't want to kiss your lover's lips because everyone has lips. It doesn't make any sense. We don't strive to appear cool. We just try to make the best products we can. And if they are cool, well, that's great." Jobs also said he is unimpressed with Zune, Microsoft's answer to the iPod, which allows users to exchange songs. "It takes forever," says Jobs. "By the time you've gone through all that, the girl's got up and left! You're much better off to take one of your earbuds out and put it in her ear. Then you're connected with about two feet of headphone cable."
Jobs added that while the iPod and iTunes will evolve, music will always be the core. "It's hard to imagine that music is not the epicenter of the iPod, for a long, long, long, long, long time. Music is so deep within all of us, but it's easy to go for a day or a week or a month or a year without really listening to music. And the iPod has changed that for tens of millions of people, and that makes me really happy, because I think music is good for the soul," Jobs said.
He also explained the decision to keep prices at the iTunes store at 99 cents a song despite pressure from the record labels to raise them. If iTunes gave into that pressure, said Jobs, "many [users] will say, 'I knew it all along that the music companies were going to screw me, and now they're screwing me.' And they would never buy anything from iTunes again. We would never recover their trust."
typo
10/16, 01:15am reply
"loose" should be "lose"
Feel free to delete the comment after it is fixed.
luomat
Fresh-Faced Recruit
Joined: Jun 2006
LOOOOOOSE
10/16, 01:40am reply
Loose vs. Lose. No one writing on the internet knows the difference!!! Why isn't this taught in grade school? It drives me nuts.
just in case, another internet favorite....
Then vs. Than. I eat more Than him. I eat, Then i throw-up.
argh.
donshank
Fresh-Faced Recruit
Joined: Mar 2001
sorry excuse - editor?
10/16, 01:42am reply
"Jobs says simplicity and the iTunes software were keys to the success of the device, but that it won't likely loose its coolness anytime soon."
Loose = not restrained or confined or attached; "a pocket full of loose bills"; "knocked the ball loose"; "got loose from his attacker"
Lose = fail to keep or to maintain; cease to have, either physically or in an abstract sense; "She lost her purse when she left it unattended on her seat"
shmoolie
Fresh-Faced Recruit
Joined: May 2002
English lessons
10/16, 04:28am reply
Thanks guys for the English lesson. But haven't you got better things to write down but start talking about an editors mistake. If you have nothing to say about the subject I suggest you don't say anything. ;-). I think Steve states the obvious. Zune is no threat and the iPod has still a long, long, long way to go.
tom_heijtink
Fresh-Faced Recruit
Joined: Jul 2006
music is the core...
10/16, 05:14am reply
...but then there was NEVER going to be a video ipod...
Data convergence, a pocket digital portfolio & e commerce will be the core for me - my current video ipod will be pretty much relegated to the trunk of my car if the iphone ever arrives & will work for me - even better if it has a great camera option with an ultra-wide lens...
bobolicious
Fresh-Faced Recruit
Joined: Aug 2002
loose
10/16, 08:39am reply
Maybe they don't plan to loose their coolness because they prefer their coolness to be more restrained. It would be awful if their coolness was loose. I doubt this was the intent, but what the heck. :-D
In other news, there was never anything wrong with "Think Different" despite the constant refrain from the grammar police. It should have been "Think Differently" ONLY if different was describing the way they wanted you to think, NOT if it described WHAT they wanted you to think.
My 2 cents.
gudin
Fresh-Faced Recruit
Joined: May 2000
HA HA HA HA!
10/16, 08:55am reply
this is freaking awsome! LOL
I WAS the One
Grizzled Veteran
Joined: Mar 2003
Heh
10/16, 11:34am reply
Apple looses their coolness on the public with every new product, if you ask me. :) Now it would be a shame if they ever lost said coolness.
CaptainHaddock
Grizzled Veteran
Joined: Apr 2004
Yes, bobolicious
10/16, 01:19pm reply
For me music is not the center of my life. Right now information is and I'm sorry Apple won't make anything smaller than a MacBook for me to carry the relevant information and communications that I need. And I don't think I'm a rare person. PDA's and smartphones are very popular.
I just hope this means that there is another device, waiting in the wings that is the size of a small paperback that gives me what I want. A minicomputer/eBook/pda that runs Quicken, iApps and can play music and a QT once in a while.
MacnnGregor
Fresh-Faced Recruit
Joined: Apr 2004
jumping on the band wagon
10/16, 01:38pm reply
Loose coolness > tight coolness. Therefore Apple must loose its coolness in order to maintain its cooley goodness.
kc311v2
Forum Regular
Joined: Jun 2006