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Microsoft: iPod will not undercut Zune price

updated 02:05 pm EDT, Wed September 20, 2006

iPod Not Undercutting Zune

The revelation that Apple was lowering its higher-end iPod pricing likely caught Microsoft off-guard, according to analysts; a recent Wal-Mart price leak discovered online indicated a $284 price tag for the Zune, pointing to a considerably higher official price than Apple's new $249 player. Late yesterday, however, Zune project worker David Caulson emphatically denied that the Zune would be priced higher than the iPod despite its built-in WiFi and larger screen. Writing in his blog Zunester, Caulson said bluntly that his company's new player "won't be undercut on price by iPod." Microsoft has as of yet declined to set a price and has received criticism for refusing to provide full details about the Zune or its copy protection support in the wake of its official debut.




by MacNN Staff

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