Apple, Google mull video partnership

Apple is in talks with Google to offer access Google online video content from within Apple's next-generation living room media hub, according to a new report. After previewing iTV video media hub last week, the company is reportedly looking to integrate the online video video service into its software to allow users to easily browse the growing number of user-contributed Google videos and content, according to Newsweek: "Last week Jobs showed only a menu item that pulls in movie trailers, but when you open up your iTunes library, you can also listen to bits of new music recommended by the iTunes store. Is it possible that when iTV ships next year, you may also be able to choose a menu item called Google Video, and then zip through the best of the thousands of user-submitted videos on the search giant's service? Google's consumer product chief, Marissa Mayer, tells me that indeed, the two companies are engaged in talks." Apple's media hub, currently called iTV, is expected to early next year for $299. Last month, Google CEO Eric Schmidt was elected to Apple's Board.

Filed under: Apple