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Sony, iRiver take on Apple

updated 02:20 pm EDT, Wed September 13, 2006

Sony, iRiver take on Apple

iRiver's S10 portable player measures 1.65 x 1.18 x 0.43-inches, nearly rivaling Apple's new iPod shuffle in size even as Sony challenges Apple's MacBook with its own budget notebook. Apple's undeniable success and high margins have long caught the attention of its competitors, with numerous products surfacing which present a striking resemblance to Apple's own products. Sony's VAIO N series laptop -- available in black, white, and brown -- is a "chic" notebook designed to work well with interior home design. Other large electronics manufacturers appeared to follow Apple's lead in late July by establishing their own chains of branded retail stores and kiosks, the success of which remains questionable due to existing distributors and retailers.

by MacNN Staff





  1. Grrr

    Joined: Dec 1969



    "iRiver's S10 portable player measures 1.65 x 1.18 x 0." Cant be right.. Who writes this stuff? Put your name to it!

  1. ZinkDifferent

    Joined: Dec 1969



    I find it amusing (though desperately attention seeking) to read headlines that list other manufacturers as 'taking on' or 'challenging' Apple... when their offerings are, at best, sub-par.

    SanDisk recently, until yesterday, had something with their Sansa player, which offered twice the capacity of the nano, at the same prices of Apple's nano. Of course, as of Tuesday, with Apple doubling nano capacity at the same prices, Sansa is an also ran...

    Creative will essentially scale back their player offerings over the next 6 months, as their iPod accessory business takes off, with profits displacing the losses from their player business.

    The cahllenge, really, is for 'news' sites to come up with accurate headlines that aren't unecessarily sensationalist - of course, that appears to be a lost cause with MacNN, considering their 'editors.

  1. kw99

    Joined: Dec 1969


    Nice products, but...

    There are significant benefits to a product being an iPod and a Mac. An MP3 player that's not a iPod can't use iTunes, can't use media from the iTunes Store, and can't use the thousands of accessories made for iPod. A laptop from Sony that looks like a MacBook can't run Mac OS X, while a real MacBook can run Mac OS X and Windows.

    Apple wins... iPod is already the defacto standard. Now that the expensive Mac "myth" is being debunked everywhere in the popular media, there's no excuse to not (at least) consider a Mac. You get two computers in one.

  1. swaltner

    Joined: Dec 1969


    $10 - Nope

    I too misread the title several times. The first character is a capital S (the letter between R and T), not a $. I read it to try and find out what features such an inexpensive player could actually have.

    From the article this referenced...

    "iRiver has not yet announced a release date or price for the S10."

  1. Deal

    Joined: Dec 1969



    WIth a size like 1.65 x 1.18 x 0, MAN that thing is slim!

    And be very careful of it and yourself. I cut myself on it twice and then put my finger through it when I hit play.

    I hope they fix that :)

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