Apple airs, posts new "Get A Mac" ads

i'm not a fan of these commercials... the mac guy mumbles the features and in the one where 'pc' is in a cast, pc talks over the mac guy when the mac guy is talking about features.

I guess I can say they aren't any worse then the previous set.

Hopefully all those people who were watching the magsafe one understand that it only applies to laptops, not monitors or any other computers.

The photo book one was stupid, as it didn't really say anything like "Its really easy, vs. the PC, where its really hard", its more like "Hey, Mac's got a photo book, rip it up!".

remember they're not communicating to us mac owners.

great commercials, well done!!

http://blog.wired.com/music/index.blog?entry_id=1546765

What you Mac ads compainers dont get is that the ads are 100% successful at reaching out to those avg joes that no nothing technical about computers and dont want to know anything abou them either. By presenting ads in such a way, Apple delivers the message in a funny and amusing way. You don't believe that it's working? Just check out Apple's latest financial reports. Trust me, Apple knows exactly what it's doing. All you naysayers, go play elsewhere, or here's a thought, try to be better than Apple in whichever way you can. One should never criticize, when one cannot do better themselves.

These ads are gastly. Most people buy PCs because they are locked in by corporate IT policy. They know all of these things. Nothing gives them more incentive to buy than catchy highly hip ipod type of commercials. Lots of music and colors. For example my boys produced, on their own, highly entertaining movies with music and light soon after opening the box. The neighborhood toadies were thrilled. Macbooks are starting to appear. Dell, HP and Gateway are now doing it with their laptop and desktop commercials. HP's is especially stunning. The other ways makes Apple seem to want to crawl back into the box with the PC guy.

okay, i get that you don't like the commercials, but, um, which side are you actually in favor of? you've left so many pronouns with ambiguous antecedents, i can't tell what the hell you're talking about. "Dell, HP and Gateway are now doing it..." it what? "Lots of music and colors. For example my boys produced, on their own, highly entertaining movies with music and light soon after opening the box." wait, are you saying that the movies were influenced by the ipod commercials? how was their movie production influenced by better commercials? and how does that relate to commercials being effective in spurring sales? "HP's is especially stunning." HP's WHAT is especially stunning? and stunningly "good" or stunningly "bad?" and finally, "The other ways makes Apple seem to want to crawl back into the box with the PC guy." someone care to translate?

Actually. most ads promoting Apple products have been the most influential ads of all time. The latest batch of ads continue that trend. Even the haters have a tendancy to circulate the simplistic message found in any of these ads which works to Apple's favor, either through parody (which means as "bad" as these ads are, they can't do any better than to mimic it) or promoting curiousity (if someone told you something was "that bad", you'd have a mind to check it out yourself).

I'm surprised how well these ads get under people's skin, that's good advertising. Bad advertising is the kind you don't find rememberable at all, or even worse, embarrassing.

I want to see an apple add that actually shows what the mac can do. Show some OS X. These adds ar funny, but they don't show you anything. Apple adds never have and that sucks.