updated 12:35 pm EDT, Mon August 21, 2006
Malik on Apple, YouTube
Apple should purchase YouTube -- a video hosting service, according to one columnist, because the purchase would allow the company to tap into user-created content as well as online ad revenue streams. Apple is one of the leading sellers of direct video downloads, but its current model depends primarily on commercial programming that limits the accessibility and desirability of playing videos on an iPod. A large collection of videos would be prohibitively expensive, according to Electronista, but Steve Jobs purchasing YouTube would change that situation dramatically.