Apple ranks No. 10 in global Web traffic

Apple.com was the tenth most-visited website during June, while Microsoft, Yahoo, and Google, eBay, and Time Warner, the parent company of AOL, were among the top five, according to a new report. comScore World Metrix on Monday released a report that found that Microsoft's sites were the most-visited global property in June of 2006 with approximately 500 million global visitors, followed by Yahoo! (481 million visitors), and Google (454 million visitors). Yahoo! Sites led all global properties with 116 billion page views during June, followed by Google (84 billion), and Microsoft (75 billion). Apple, with over 92 million unique visitors, was also behind Amazon (129 million), Wikipedia (128 million), Ask Network (112 million), and Adobe (96 million). It was ahead of Lycos, CNET, Monster, Real.com, and MySpace.

comScore's report revealed that 713 million people--above the age of 15--used the Web around the world from all locations in June. Visitors from the U.S. accounted for 21 percent of all worldwide unique visitors, while 11 percent originated from China and 7 percent originated from Japan.

"The 'big three' properties continue to aggregate the largest worldwide audiences, dominating the rankings," said Bob Ivins, managing director for comScore Europe. "MSN, Yahoo! and Google ranked as the top three respectively, each drawing more than 450 million visitors in June, approximately 200 million more than the next closest property. While the established Internet players grabbed the top spots in the worldwide rankings, several upstarts have quickly found their way into the top 15 properties. Wikipedia Sites ranked 8th on a worldwide basis in June with 128 million visitors, while MySpace ranked 15th with 66 million visitors worldwide."

Filed under: Apple