toggle

AAPL Stock: 108 ( + 1.02 )

Printed from http://www.macnn.com

MTV buys Atom for $200 million

updated 12:45 pm EDT, Thu August 10, 2006

MTV buys Atom for $200M

Take that, Activision. In an attempt to further penetrate the market of gamers, MTV Networks (a division of Viacom) has decided to buy Atom Entertainment for a colossal $200 million. This will grant access to Shockwave.com and Addicting Games, Websites hosting simple yet popular Flash- and Java-based minigames. The logic of this might be questionable, until you realize that MTV estimates a potential audience of 50 million gamers. Viacom already owns Xfire, NeoPets, and GameTrailers.com.




by MacNN Staff

POST TOOLS:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

MacNN Sponsor

Recent Reviews

Tablo DVR

With over-the-top content options growing past Hulu and Netflix, consumers may be finding it harder to justify paying a monthly fee fo ...

Sound Blaster Roar Bluetooth speaker

There could very well be a new king of the hill for Bluetooth speakers, with Sound Blaster's recent entry into the marketplace. Bring ...

Kenu Airframe Plus

Simple, stylish and effective, the Kenu Airframe + portable car mount is the latest addition to Kenu's lineup. Released earlier this ...

toggle

Most Commented