toggle

AAPL Stock: 99.76 ( + 2.09 )

Printed from http://www.macnn.com

Study finds portable players in cars

updated 05:40 pm EDT, Wed August 2, 2006

Portable players in cars

A new study suggests that two-thirds of all adult car owners who own a digital audio player -- such as Apple's iPod -- also use the device in their car. Additionally, 14 percent of all adult car owners are looking for some kind of digital audio player integration in their next car purchase, and would vastly prefer stereos with direct interfaces to commonly used cassette adapters and FM tuners, according to electronista. The study by Harris Interactive concludes that car and stereo manufacturers need to focus on better integration to make buyers truly happy.




by MacNN Staff

POST TOOLS:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

MacNN Sponsor

Recent Reviews

Plantronics Rig Surround 7.1 headset

Trying to capture the true soundscape of video games can be a daunting task. Looking to surround sound home theater options, users hav ...

Kenu Airframe +

Simple, stylish and effective, the Kenu Aiframe + portable car mount is the latest addition to Kenu's lineup. Released earlier this y ...

Adesso Compagno X Bluetooth keyboard

The shift from typing on physical keyboards to digital versions on smartphones and tablets hasn't been an easy for many consumers. Fr ...

toggle

Most Commented