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Iomega doubles REV drive to 70GB

updated 12:45 pm EDT, Tue July 18, 2006

Iomega REV 70GB drive

Iomega today announced its new REV 70GB Backup Drive, an update to its high-capacity removable storage for backup and archive needs. Featuring nearly double the capacity of its previous-generation drives and improved transfer speeds, the drives are now available worldwide in external USB 2.0 and internal ATAPI models. It utilizes the same ruggedized, removable, 2.5-inch 70GB REV disks as well as backward read/write compatibility with first-generation REV 35GB disks. The company said that the REV platform now features two capacity points: REV 35GB drive and disks for desktop backup and archive needs and REV 70GB drive and disks for server backup applications. In addition, the REV product family includes automation solutions, such as the REV Loader 280, which manages eight REV 35GB disks in an innovative desktop enclosure.

"In little more than two years, Iomega's REV product line has earned a reputation for performance, durability, dependability and ease-of-use compared to tape formats and other backup and archive data protection options for SMBs," said Tom Kampfer, President and Chief Operating Officer, Iomega Corporation. "After selling more than 1.2 million REV 35GB disks and 225,000 drives, we are now taking our REV technology to the next level.

Iomega claims that its REV 70GB disks can store as much as 140GB of data with compression using standard backup software. It ships EMC Retrospect Express software with all desktop REV drives for automatic backup and disaster recovery and CA's BrightStor ArcServe Backup software with its REV server solutions.

Better performance, longer warranty

Iomega's new REV 70GB Backup Drives feature improved transfer rates of 30MB/sec. (max), versus 25 MB/sec for first-generation REV 35GB products. Both generations of REV products boast extensive third-party software support, estimated 30 year archival life, and an estimated one million rewrite durability--a statistic that the company claims tape products such as DAT 72 "can never match.... And while tape products require frequent head cleaning and an expensive tape replacement regime, REV drives and disks are designed for continuous reliable use with zero maintenance."

REV 70GB Backup Drives come with a worldwide three-year warranty. REV 35GB Backup Drives are warranted for 1 year in the Americas and Asia-Pacific, 2 years in Europe. All REV disks are warranted for 5 years, according to the company.

The Iomega REV 70GB Backup Drive is now available worldwide in external USB 2.0 ($600 with a single REV 70GB disk) and internal ATAPI models ($580 with single REV 70GB disk). Iomega REV 70GB disks are available for $70 or in four-packs for $250. The previous-generation Iomega REV 35GB Backup Drive is available in ATAPI, external USB 2.0, FireWire, SCSI, SATA and multi-disk autoloader configurations, including the new desktop form factor REV Loader 280.

European pricing for REV 70GB Backup Drives--both the external USB 2.0 and internal ATAPI models--is 500 Euros, excluding VAT. REV 70GB disks in Europe will retail for 65 Euros (excluding VAT) for a single disk; or in five-packs for 300 Euros (excluding VAT).

Later this year, Iomega said it expects to launch an extensive line of computer interface REV 70GB Backup Drives, including FireWire 400 and SATA, REV 70GB automation products, and REV 70GB Server Backup and Disaster Recovery kits.

by MacNN Staff





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