iTunes movie downloads to falter?
updated 11:05 am EDT, Wed June 28, 2006
iTunes movies to falter?
A new poll suggests that most internet consumers are uninterested in purchasing movies online for $9.99. Apple has been lobbying Hollywood to offer full-length movies via its iTunes Music Store, asking for fixed-rate pricing of $9.99 per movie in an effort to replicate the simple pricing structure of its musical offerings. The question posed in the iTWire online poll read: "Would you pay $9.99 for a movie download?" The response sample totaled fewer than 300 people, and while 19.4 percent of those queried answered yes, a majority of 80.6 percent said they would not pay just under $10 for a movie download. Hollywood is resisting Apple's attempts to negotiate flat-rate pricing for movie downloads. The Cupertino-based company proved victorious over record labels with music pricing on iTunes in the recent past, but movie companies must maintain relationships with cinema chains.
Fresh-Faced Recruit
Joined: Jan 2001
up to Apple
iTunes movie downloads are inevitable but how successful it will be is up to Apple. I have bought quite a few music albums and individual songs but have not purchased any videos because the resolution stinks.
Movie downloads need to be in full res or even hd and be burnable to a disk. I have a feeling Apple won't provide either. I was looking forward to Apple's Tivo competitor but it looks like their leaning more towards an iTunes pay per movie solution.
sigh