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More details on Fifth Avenue event

updated 04:25 pm EDT, Thu May 18, 2006

Fifth Avenue press event

In the city that never sleeps, neither will Apple's flagship store. That's the tagline that Apple used at its press event this morning hosted by Apple retail exec Ron Johnson. Piper Jaffray analyst Gene Munster told clients that while the company has no plans to roll-out the 24-7 format to other stores, the Fifth Avenue location will be the first Apple store to be open 24 hours a day and 365 days a year, including Genius Bar and The Studio: "The reasoning behind the concept is this: People come to New York and want to visit the Apple store, but sometimes run out of time," Munster wrote. "The store has 100 Macs, twice as many as the SoHo store, and 200 iPods. The store will be staffed with 300 employees and there will be 96 people to support the Genius Bar alone. As a side note, the store had 5,000 applicants for these jobs." The analyst also touched on Apple's signature design elements, including the 32-foot glass cube at the entrance, the elevator, and the staircase. The firm maintains an 'outperform' rating on Apple stock with a price target of $99.




by MacNN Staff

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  1. JimiMac

    Joined: Dec 1969

    0

    Already an event!

    Thursday early evening even regular pedestrians were stopping to look and photograph the Apple cube. They had security guards and tape up around the whole plaza to keep people from getting too close. It really is a whole plaza...fountains on either side of the cube.

  1. Monstermind

    Joined: Dec 1969

    0

    Announcement

    I'd like to announce that my girlfriend and I will be the first people EVER to have s** in the Apple 5th Ave Store men's room.

    Thank you.

  1. testudo

    Joined: Dec 1969

    0

    Re: Announcement

    I'd like to announce that my girlfriend and I will be the first people EVER to have s** in the Apple 5th Ave Store men's room.

    Sorry, too late.

  1. rtbarry

    Joined: Dec 1969

    0

    testudo...

    you would burst into flames in an apple store. plus, you've never had s**.

  1. testudo

    Joined: Dec 1969

    0

    Re: testudo

    you would burst into flames in an apple store. plus, you've never had s**.

    rtbarry, I think your girlfriend would contradict both those assertions...

  1. rtbarry

    Joined: Dec 1969

    0

    testudo...

    i don't have a girlfriend. i'm married. the joy of heterosexual union is something you are unlikely to ever experience.

    and even if you somehow managed to get anywhere near her, the odds of you surviving her are minimal. if you lived, you woud be broken. but at least you would finally lose your virginity.

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