apple news/media reports

04/17/2006, 8:35am, EDT

Monday, April 17th

Jobs declines Wozniak book request

Apple's Steve Jobs has backed out of writing a foreword for his former business partner and Apple co-founder Steve Wozniak's upcoming book. Jobs reportedly declined after reading portions of the book. Wozniak, who gives Jobs a "great deal" of credit for turning around Apple, said that he was "a little disappointed," noting that Jobs initially had indicated he'd write a foreword. "But he'd never written a foreword before and I said, 'Just write what we were like back then,' according to an interview with The Seattle Times. "We sent him the book and he said, 'Oh, I saw some excerpts, and I'm going to decline writing the foreword.'" Wozniak, who remains on Apple's payroll for its health benefits and receives special VIP invitations to all Apple events from Jobs, also revealed that both he and Jobs aren't close friends and don't see eye-to-eye much of the time, although he admits their differing view points probably helped Apple in the early days. [corrected]

Wozniak described himself as more of an inventor/engineer, while Jobs was a businessman and visionary.

"Even when Apple really got started we weren't close friends because he had a different motivation in the company, which was to run a company, and mine was just to be a top engineer that did clever, clever projects," he said. "So we almost never saw each other in the company."

Responding to Apple's new Boot Camp technology that allows users to select either Windows or Mac OS X during startup on its new Intel-based Macs, Wozniak said that he was not impressed.

"I don't think anything of it at all. You know, people say a bunch of PC people will now buy Macs. No. What I really want is just a window that I can go back and forth instantly. I don't have to reboot," he responded. The Woz, as he is affectionately known, said that he uses Microsoft's Virtual PC on his PowerPC-based Mac, which allows him to instantly switch between the environments--without rebooting--although he does admit the software is slow.

Microsoft says it is still evaluating the future of Virtual PC for Intel-based Macs.


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You mean foreword...
0
04/17, 8:53am, EDT
It's foreword, not forward.
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what was it?
0
04/17, 9:13am, EDT
"reading portions of the book" - I wonder what he wrote??
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Joined Jan 2005
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Yikes
0
04/17, 9:26am, EDT
He's a sensitive one, isn't he?
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Joined Oct 2001
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Marketing being marketing
0
04/17, 9:26am, EDT
Steve may have been doing Steve a favor by not writing a foreword. I mean, look at the probable audience, Mac geeks. We'll all be speculating about the juicy nuggets that caused Jobs not to bless it, driving up the curiosity factor, and possibly selling more copies.

Or, maybe he thought the book boring or that he may have disagreed with Woz's perception of events, and decided that endorsing it would lessen his own credibility when it comes to business thought. Who knows.

-- Len
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Not surprised
0
04/17, 11:20am, EDT
As the author of Apple Confidential 2.0, I was able to interview many of the key players in Apple's history, including Woz, but never Jobs. According to his handlers, Jobs harbors a distrust for the media because he was burned after participating in an early account of the Mac (I won't say which one), so he refuses to work with any authors to this day. I guess even Woz is no different.

The shame of it is that we will never get Jobs on record to respond to some of the more interesting aspects of his history, or that of the company.
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Somebody please...!
0
04/17, 12:44pm, EDT
Could somebody please fix spelling? The first post here was a comment on that; yet, the article consistently mentions 'forward' (normally, an adverb, although could be an adjective or a noun, as in 'power-forward', and, in general, meaning movement in the direction ahead of the person or object), where it clearly means 'foreword' (a short introduction for a book). This is rather embarrassing and should be avoided, for the sake of credibility of the site...
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Not a sentimental guy
0
04/17, 12:47pm, EDT
You can say that Jobs is visionary, has a high sense of taste, is a shrewd businessman... but I don't think you can ever accuse him of being sentimental.

He didn't make any big deal out of the twentieth anniversary of the Mac two years ago, and he opted not to publically celebrate the 30th anniversary of Apple.

I think he just tends to look forward and not back.

He also seems to be a very private person. To reflect upon the past might just be a bit more personal than he would like to be.

At the very least, it adds to his mystique. And I'm sure he knows that.
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Re: somebody please...!
0
04/17, 1:15pm, EDT
Somebody please...! Could somebody please fix spelling? The first post here was a comment on that; yet, the article consistently mentions 'forward' (normally, an adverb, although could be an adjective or a noun, as in 'power-forward', and, in general, meaning movement in the direction ahead of the person or object), where it clearly means 'foreword' (a short introduction for a book). This is rather embarrassing and should be avoided, for the sake of credibility of the site...

Wow, if you're that bothered by bad speling and gramar, the internet is not a place four you. And did you really have to define what those words mean for everyone. I mean, the first poster said it was mispelled. So not only do you think everyone cant spell, but all the people hear on the bored aren't completely illeterate as well.

And what "credibility of the site" are you talking about? The same site that's 'reporting' about Steve Jobs not writing a Foreword? (You do realize that everyday goes by without Jobs writing a Foreword? So isn't this just more of the same?)

Or the same site that just reported about the hurt feelings of a 9 year old girl.
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foreword
0
04/17, 2:30pm, EDT
I didn't realize that there were two distinct words, "foreward" and "foreword". I'd never realized the latter word was a word at all. So in a way, the misspellings and homonyms are helping me. Keep up the good work, Macnn! Oh, and I used a Macintosh "widget" on "dashboard" to look it up.
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"foreward"?
0
04/17, 3:38pm, EDT
"Foreward" isn't a word at all!
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