updated 07:10 pm EST, Tue March 28, 2006
Apple expands Season Pass
Apple has added a 'Season Pass' option on iTunes for ABC's popular Lost and Desperate Housewives. Several readers note that the iTunes Music Store now offers an option for the Season Pass, which is $35 for each series. Both shows offer a 'Season Pass' that includes all current and future episodes of Season 2 as well as an option to buy all of the previous Season 1 episodes for $35 as well. Earlier this year, Apple launched a multi-pass option, which lets users buy TV shows on a monthly basis -- including 'The Daily Show with Jon Stewart' and 'The Colbert Report' and Men's NCAA Division I Basketball Tournament as well as launched its 'Season Pass' feature with the NCAA Men's Basketball Tournament. Apple has also been exploring new ways to market and sell music videos in bulk as interest in downloadable video grows.