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Apple makes Intel 'think different'

updated 10:20 pm EST, Thu March 23, 2006

Intel \'thinking different\'


Apple's transition to the Intel-architecture has not only resulted in faster, more power-efficient Macs, but is also making Intel 'think different," according to an Intel representative. "That's really what's interesting about Apple, is they look at our technology in a very Apple way," said Deborah Conrad, vice president and director of Team Apple at Intel. Speaking to a group of CNET editors and reporters Thursday at Intel's Santa Clara campus, Conrad told the publication that Apple was pushing Intel for better technology, noting that the company's sales teams have been "impressed" with Apple's perspective on the tech world. "It's nice to have a customer that pushes us on a technology front," Anand Chandrasekher, senior vice president and general manager of Intel's sales and marketing team, told CNET.


by MacNN Staff

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Comments

  1. iomatic

    Mac Elite

    Joined: Oct 1999

    0

    WTF is an 'Apple way'?

    Just look at the end-users, stupid, and stop getting caught up in management BS! Freakin' MBAs... no clue!

  1. misterdna

    Junior Member

    Joined: Aug 2004

    0

    Chill Out

    I'm no genius, but I would guess that Apple is more focused on the end users than Intel is... So, based on your comment, it's perfectly logical that Intel would learn from interacting with Apple.

  1. Ikon

    Fresh-Faced Recruit

    Joined: May 2005

    0

    @ iomatic

    As I understand it, you call what you don't get "BS"

  1. whelkboy

    Fresh-Faced Recruit

    Joined: May 2003

    0

    Applethink

    You'd be amazed at how PC techies and codies are completely blinkered into doing things in one particular 'PC way', because they believe that MS set the standards. I can wholly understand Apple approaching things from a different perspective.

  1. zep79

    Joined:

    0

    apple is jesus

    i love coco wheats in the morning

  1. TheBum

    Mac Enthusiast

    Joined: Sep 2001

    0

    What?!

    You mean Dell isn't pushing Apple on the technology front?!

  1. Ilgaz

    Registered User

    Joined: Nov 2004

    0

    as a customer

    As an Apple customer I "think different" after Mactels too...

    If no "PowerPC" left for sale when I feel the need for upgrading my G5 1600 desktop, I will compare every Intel based computer for purchasing Apple. CPU by CPU, RAM by RAM basis.

    As there is nothing left "unique" in hardware part.

    Good Job Intel and Steve Jobs :/

  1. chas_m

    Fresh-Faced Recruit

    Joined: Aug 2001

    0

    Wow

    Ilgaz:

    If you haven't figured out by now that what makes a Mac a Mac is the **OS**, you probably shouldn't be owning a computer. An etch-a-sketch, a pen and paper, some stamps, a subscription to Playboy and an abacus will probably meet your needs.

  1. ZinkDifferent

    Fresh-Faced Recruit

    Joined: Jan 2005

    0

    ilgaz...

    Buh-bye!

    Honestly, this kind of 'Mac user' will hardly be missed by the Mac community.

  1. bigpoppa206

    Fresh-Faced Recruit

    Joined: Jun 2003

    0

    wow

    Who siked the coffee today? But getting back to the article, good for Apple!

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