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Former Apple exec calls for HD boycott

updated 10:10 am EST, Fri February 24, 2006

Call for HD boycott

Apple's former director of video product marketing Mike Evangelist is calling for a boycott of next-generation HD video products--including HD-DVD and Blu-ray--claiming that the industry is trying to take away "fair use" from customers. In a new blog post, Evangelist says said that the industry is moving to taking away content ownership from end-users "I really want you to understand what's going on with the video industry's push towards HD. They are engineering a complete removal of the concept of fair use. They are setting up systems that will completely control how, when and where you can use content that you buy. Even worse, they can retroactively change the rules!" The post points to an AAC (Advanced Access Content System) announcement that notes an "analog sunset"--an agreement to end support for traditional analog playback after a certain date.




by MacNN Staff

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  1. slugslugslug

    Joined: Dec 1969

    0

    Bravo.

    If only somebody [i]still[/i] at Apple had the chutzpah to say such a thing...

  1. Feathers

    Joined: Dec 1969

    0

    hd all over again?

    It is also, of course, yet another ruse to get you to buy the same content (yet) again. Remember Tommy Lee Jones' line in "Men In Black" ? "...looks like I'll have to buy the White Album again!..."

    The concept or perception that multi-nationals of any kind ever act in other than their own interest is fatuous! When did they ever really provide what the customer needs, as opposed to spending billions of dollars on advertising and marketing to convince the same people of what they (should) want? Rant over...next!

  1. Ikon

    Joined: Dec 1969

    0

    Wait 'till

    the network becomes the computerů

    then we get to pay ;-)

  1. marzetta7

    Joined: Dec 1969

    0

    "Fair Use"

    He needs to be a bit more descriptive in what he deems "fair use." You are already going to be able to do things with Blu-ray or HD DVD you can't currently do with regular DVD today like Mandatory Managed Copy which allows you to make a (legal) copy of your disc for everyday use or archival purposes. You'll also be able to stream your movie to other network devices as well in a limited scope. So, I'm unsure of what he is complaining about. The fact that it'll be harder to pirate a movie? I wouldn't be to worried as any protection sooner or later will get cracked. So,...a call for a boycott?....seems a bit to high drama for me when you look at the facts.

  1. runcoberry

    Joined: Dec 1969

    0

    I think what he means..

    is that when you buy the next gen dvds, you will really be buying the license to use the material as well as the physical access to it, whereas before the DRM, you only bought the material. It's the same old argument, but he's right...the vast commercialization is cutting down on the free flow of information across technology.

  1. nerd

    Joined: Dec 1969

    0

    I'll boycott.

    I'll boycott as long as I can because I have an older HD set that only has component inputs. The thought of them down-converting the analog outputs........

  1. jhorvatic

    Joined: Dec 1969

    0

    That's easy

    That's easy they are going to be to expensive to buy anyways. And if nobody rushes out to buy them they will stay that way and round and round it goes. I think the whole DRM thing is getting way out of hand and the controls are getting rediculous. All this is going to do is increase piracy not stop it! The more you lock the doors the more people want to unlock them and so it goes. So let the boycott begin!

  1. testudo

    Joined: Dec 1969

    0

    Re: fair use

    He needs to be a bit more descriptive in what he deems "fair use." You are already going to be able to do things with Blu-ray or HD DVD you can't currently do with regular DVD today like Mandatory Managed Copy which allows you to make a (legal) copy of your disc for everyday use or archival purposes. You'll also be able to stream your movie to other network devices as well in a limited scope. So, I'm unsure of what he is complaining about. The fact that it'll be harder to pirate a movie? I wouldn't be to worried as any protection sooner or later will get cracked. So,...a call for a boycott?....seems a bit to high drama for me when you look at the facts.

    Actually, you're kind of wrong. The spec allows for such things, if the content provider enables it. But it doesn't mandate it, per se. So while the spec says that "if such and such flag is set, you can copy the DVD", how many of these content providers are actually going to turn on that flag?

  1. macgyver

    Joined: Dec 1969

    0

    re: fair use

    He needs to be a bit more descriptive in what he deems "fair use." You are already going to be able to do things with Blu-ray or HD DVD you can't currently do with regular DVD today like Mandatory Managed Copy which allows you to make a (legal) copy of your disc for everyday use or archival purposes. You'll also be able to stream your movie to other network devices as well in a limited scope. So, I'm unsure of what he is complaining about. The fact that it'll be harder to pirate a movie? I wouldn't be to worried as any protection sooner or later will get cracked. So,...a call for a boycott?....seems a bit to high drama for me when you look at the facts.

    Will I be able to grab a 15 second clip from a movie, edit out a nasty word, and show it in a classroom? Fair use says yes, the technology says no.

    Parody films that use copyrighted material? Same answer.

    Mike's got the right idea. Don't know how much traction he'll get, but I applaud the direction.

    I am so sick of DRM I could puke. Punish the behavior, don't restrict the ability. As always, it's the people trying to be honest (I just want to watch this DVD I bought on this PSP/video iPod I bought) that get the shaft.

    The sole reason I didn't buy a PSP is because I wanted Sony's UMD disc format to fail, since it was designed specifically to prevent me from letting me watch my DVDs on a PSP. b*******. Please rot.

  1. Sourbook

    Joined: Dec 1969

    0

    Potentially guilty?

    We now live in a world where people are assumed to be potentially guilty of future crimes, and are treated as such.

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