AAPL Stock: 125.8 ( -2.9 )

Printed from

Video content deals are big business

updated 08:20 pm EST, Tue January 3, 2006

Digital video deals

Digital video content, such as the expanded agreement announced early Tuesday than the 50-50 split record labels get for downloading a 99-cent song, according to Nielsen data quoted by MediaDailyNews. Citing the growing number of distribution deals for video content, the report says that the economics of on-demand deals are closer to the DVD business, shortening the time customers must wait for on-demand video content and accelerating the return for content producers: "There is no evidence that program downloading has led to any loss of viewership for those shows that run on Walt Disney's broadcast or cable channels. In fact, ratings have risen somewhat on ABC since the time of the deal." Apple reportedly gives up around $1.36 per episode to Walt Disney for right to distribute the company's content via its iTunes Music Store, while newer deals for more extensive likely even more lucrative--perhaps as much as a 70-30 split in favor of the content owner from the $1.99 per episode price for commercial-free programming.

by MacNN Staff





Login Here

Not a member of the MacNN forums? Register now for free.


Network Headlines

Follow us on Facebook


Most Popular


Recent Reviews

Jorno Bluetooth keyboard and stand

The Jorno Bluetooth keyboard and stand for tablets certainly looks nice. The gunmetal grey shell of the keyboard looks great while the ...

Apple 12-inch Retina MacBook

It is an exciting time for consumer technology, with gadgets and devices that once used to the stuff of dreams now coming to fruition. ...

JBL Synchros Reflect in-ear headphones

All headphones are not created equally, especially when it comes to use during vigorous activities or workouts. Over-the-ear headphone ...


Most Commented